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Columbus Consulting and GreyOrange Collaborate on Innovative Retail Platform Revolutionizing Store Operations


Columbus Consulting and GreyOrange Collaborate on Innovative Retail Platform Revolutionizing Store Operations

Columbus Consulting International has teamed up with GreyOrange, a leading AI-driven fulfillment automation company, to introduce a cutting-edge retail inventory management and omnichannel retail management solution called gStore. This partnership aims to streamline store execution and enhance inventory accuracy, leveraging RFID technology and advanced data analytics.

gStore, the latest offering from GreyOrange, integrates data from RFID overhead or handheld systems with planogram-based inventory to facilitate real-time replenishment and intelligent task allocation. With an impressive inventory accuracy rate of 99% and precise location tracking within three to five feet, gStore enables retailers to improve customer service and optimize workforce efficiency.

Jim Brownell, Senior Consultant at Columbus Consulting, emphasized the significance of gStore in addressing retailers’ critical needs, including inventory management, omnichannel fulfillment, workforce management, and loss prevention. The solution’s seamless integration with existing systems such as POS, order management, and security systems simplifies store operations while providing valuable insights to management personnel.

gStore has already delivered remarkable results for leading retailers, including a 45% increase in productivity, a 5% rise in sales, and a 60% boost in daily customer assistance. Its capabilities extend to streamlining buy-online-pick-up-in-store (BOPIS) and ship-from-store (SFS) transactions, making them more efficient and cost-effective.

The gStore platform addresses five core store needs, including inventory management, workforce management, smart technology integration, store visuals and analytics, and merchandising insights and controls. Pareiya Gupta, Head of gStore – Product & GTM at GreyOrange, highlighted the platform’s ability to provide real-time insights to merchandisers, facilitating strategic decision-making to maximize revenue.

Columbus Consulting brings over two decades of industry experience to the partnership, serving as a strategy and implementation partner for retailers seeking to leverage the gStore solution. With a focus on Unified Commerce, Columbus Consulting is prepared to expand the application of gStore to both existing and new clients, offering a proven solution to revolutionize store operations and drive business growth.