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  March 13th, 2024 | Written by

Softeon Unveils Cutting-Edge Warehousing Solutions at MODEX 2024

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Softeon, a premier provider of tier-1 warehouse management system (WMS) solutions, is set to showcase its latest innovations in warehouse optimization and material handling at MODEX 2024 in Atlanta. With a focus on WMS implementations, automated warehousing, and material handling, Softeon will host two informative sessions alongside live demonstrations and expert networking opportunities at Booth #C7466 during the event held at the Georgia World Congress Center from March 11-14.

Attendees at MODEX will have the chance to engage with Softeon’s industry experts during two insightful sessions:

1. “Ensuring the ROI from WMS Implementations” featuring Brian Pier, Vice President of Solution Delivery
– Date: Tuesday, March 12
– Time: 1:30 – 2:15 p.m. ET
– Location: Theater A

2. “Successfully Navigating the Great Material Handling Integration Challenge” led by Mark Fralick, Chief Technology Officer
– Date: Wednesday, March 13
– Time: 3:30 – 4:15 p.m. ET
– Location: Theater I

Mark Fralick, Chief Technology Officer at Softeon, highlighted the significance of automation in addressing labor challenges while acknowledging the operational complexities it introduces. Fralick’s session will delve into strategies for accelerating WMS deployment and the pivotal role of warehouse execution systems (WES) in orchestrating fulfillment processes across automated and non-automated operations.

Fralick will also discuss the increasing importance of mobile robot platforms for managing diverse robot types and vendors within a unified environment, aligning with industry projections indicating a rise in multiagent orchestration platforms by 2026, as per a Gartner report.

Brian Pier, Vice President of Solution Delivery at Softeon, will shed light on optimizing microflows and the benefits of a composable WMS, emphasizing its role in enhancing flexibility and agility for improved adaptability and long-term return on investment (ROI).

In addition to attending Softeon’s warehouse-related sessions, MODEX attendees can join in a hole-in-one putting contest at the company’s booth #C7466.

Global supply chain leaders are encouraged to register to meet with Softeon’s team during MODEX by visiting