How an ATS Can Help Your Business Survive and Thrive in the Digital Era - Global Trade Magazine
  January 21st, 2020 | Written by

How an ATS Can Help Your Business Survive and Thrive in the Digital Era

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  • An applicant tracking system helps streamline and speed-up the sourcing process.
  • An ATS helps streamline & speed-up the sourcing process by automating manual aspects of recruitment.

It is very clear why you are looking for elusive talent in a niche where it is already lacking, trying to convince your top choice candidates to consider you and not your competitors and evaluating the right fit for a given position – all with a restricted recruitment budget and a deadline. Having an ATS at this point can turn the tables and give you a competitive edge. And you need it because it empowers you to significantly move the needle on improving the quantity and quality of hires.

You can either run a business that makes forward progress or you can deal with an overflowing email inbox, sort resumes, screen applicants, schedule interviews, make phone calls and interview them. Fortunately, you can leverage technology to do all the legwork and stay focused on getting the right people who can grow your business.

What is Applicant Tracking System and Why Use It

An applicant tracking system helps streamline and speed-up the sourcing process by automating manual aspects of recruitment so you can save time and stay focused on selecting the right fit. A feature-rich applicant tracking system includes:

-Automated job postings

-A branded careers site that is mobile-responsive

-Job board and social media integrations

-Smart filter intelligence

-Real-time dashboards

-Auto-generated recruitment reports

-Customizable recruitment workflows

-Personalized email templates and text messages

-A centralized candidate database

-Unlimited cloud storage

If all of these features sound terrific to you; imagine the enormous savings they will bring your business in terms of time, effort and money.

Time savings

Manual job postings take up a ton of your time. Promoting your open positions on different social media platforms can take up precious hours of your productive day leaving you little time to focus on your core business processes. If you thought this is it, now comes the actual task that will test your patience and your sanity – opening emails, downloading resumes in different formats, screening and sorting applications, and shortlisting candidates for interviews.

Using online recruitment software automates all of these mind-numbing activities in an instant, freeing up your valuable time for things that actually matter.

A Seamless and Superior Candidate Experience

Today’s tech-savvy job seeker expects you to deliver a positive candidate experience at every step of the sourcing process. Online recruitment software makes it easier to ensure a rich end-user experience with a mobile-responsive careers site, allows you to customize the application process to make it quick and easy for your busy candidates, keeps them involved at every stage with automated emails, sends them interview reminders to eliminate no-shows and gives you a competitive edge when it comes to candidate management. Also, with Google’s increasing emphasis on mobile-responsiveness, having an applicant tracking system can make or break your talent pool.

Improved Collaboration

Online recruitment software keeps the entire team in sync and updated with a centralized, easy-to-access framework. It ensures a collaborative recruitment environment where you can share candidate ratings and reviews in real-time, use @mentions to notify specific team members, set automated interview reminders, access recruiting data on-the-go with a mobile app, and keep candidates engaged in a timely and professional manner with personalized emails – all without the hassles of maintaining paperwork.

Actionable Insights

Using an applicant tracking system allows you to leverage real-time insights with intuitive reports that facilitate informed decision making. With more actionable data at hand, you can make better hiring decisions. You can also leverage these intelligent reports to get a clear snapshot of your recruitment operations and evaluate the performance of different job boards and social media platforms. This helps improve hiring efficiency by enabling you to focus your efforts on the right resources.

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Kelly Barcelos is a progressive digital marketing manager specializing in HR and is responsible for leading Jobsoid’s content and social media team. When Kelly is not building campaigns, she is busy creating content preparing PR topics. She started with Jobsoid as a social media strategist and eventually took over the entire digital marketing team with her innovative approach and technical expertise.