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  August 29th, 2020 | Written by

The European Prepared Mustard Market Flattened after Two Years Of Robust Growth

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IndexBox has just published a new report: ‘EU – Prepared Mustard – Market Analysis, Forecast, Size, Trends And Insights’. Here is a summary of the report’s key findings.

After three years of growth, the EU prepared mustard market decreased by -3.9% to $2.9B in 2019. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers’ margins, which will be included in the final consumer price). In general, consumption, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2018 with an increase of 10% year-to-year. As a result, consumption attained a peak level of $3B and then shrank slightly in the following year.

Consumption by Country

The countries with the highest volumes of prepared mustard consumption in 2019 were the UK (221K tonnes), Germany (202K tonnes), and Italy (190K tonnes), together comprising 44% of total consumption. These countries were followed by France, Spain, Poland, Ireland, the Netherlands, Romania, Belgium, the Czech Republic, and Sweden, which together accounted for a further 43%.

From 2013 to 2019, the most notable rate of growth in terms of prepared mustard consumption, amongst the key consuming countries, was attained by Romania, while prepared mustard consumption for the other leaders experienced more modest paces of growth.

In value terms, the largest prepared mustard markets in the European Union were Germany ($532M), the UK ($437M), and France ($421M), together accounting for 48% of the total market. These countries were followed by Spain, Poland, Belgium, Ireland, the Netherlands, Romania, Sweden, the Czech Republic, and Italy, which together accounted for a further 36%.

In 2019, the highest levels of prepared mustard per capita consumption were registered in Ireland (11 kg per person), followed by Belgium (4 kg per person), the UK (3.27 kg per person) and the Czech Republic (3.25 kg per person), while the world average per capita consumption of prepared mustard was estimated at 2.71 kg per person.

Production in the EU

In 2019, prepared mustard production in the European Union reached 1.5M tonnes, increasing by 1.9% against the previous year. The total output volume increased at an average annual rate of +3.3% from 2013 to 2019; the trend pattern remained consistent, with only minor fluctuations being observed in certain years.

Production by Country

The countries with the highest volumes of prepared mustard production in 2019 were Italy (335K tonnes), Germany (325K tonnes), and Poland (154K tonnes), together accounting for 53% of total production. Belgium, Spain, the Netherlands, and France lagged somewhat behind, together accounting for a further 36%.

From 2013 to 2019, the most notable rate of growth in terms of prepared mustard production, amongst the key producing countries, was attained by the Netherlands, while prepared mustard production for the other leaders experienced more modest paces of growth.

Imports in the EU

In 2019, overseas purchases of prepared mustard increased by 3.8% to 1.6M tonnes, rising for the fourth year in a row after two years of decline. The total import volume increased at an average annual rate of +3.3% over the period from 2013 to 2019. In value terms, prepared mustard imports amounted to $3.9B (IndexBox estimates) in 2019.

Imports by Country

In 2019, the UK (374K tonnes), distantly followed by France (202K tonnes), Germany (174K tonnes), and the Netherlands (159K tonnes) represented the major importers of prepared mustard, together committing 55% of total imports. The following importers – Italy (73K tonnes), Spain (73K tonnes), Belgium (72K tonnes), Poland (64K tonnes), Sweden (63K tonnes), Ireland (58K tonnes), Romania (44K tonnes), and the Czech Republic (40K tonnes) – together made up 30% of total imports.

From 2013 to 2019, the biggest increases were in Romania, while purchases for the other leaders experienced more modest paces of growth.

In value terms, the largest prepared mustard importing markets in the European Union were the UK ($738M), France ($474M), and Germany ($455M), with a combined 42% share of total imports. These countries were followed by the Netherlands, Belgium, Poland, Spain, Sweden, Italy, Ireland, Romania, and the Czech Republic, which together accounted for a further 40%.

Import Prices by Country

The prepared mustard import price in the European Union stood at $2,394 per tonne in 2019, declining by -2.7% against the previous year. The pace of growth was the most pronounced in 2014 an increase of 7.4% against the previous year. As a result, import price reached the peak level of $2,673 per tonne. From 2015 to 2019, the growth in terms of import prices remained at a lower figure.

Average prices varied somewhat amongst the major importing countries. In 2019, major importing countries recorded the following prices: in Belgium ($2,881 per tonne) and Poland ($2,750 per tonne), while the UK ($1,974 per tonne) and Romania ($1,981 per tonne) were amongst the lowest.

From 2013 to 2019, the most notable rate of growth in terms of prices was attained by Ireland, while the other leaders experienced mixed trends in the import price figures.

Source: IndexBox AI Platform