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Top Import Toothpaste Markets Worldwide


Top Import Toothpaste Markets Worldwide

Toothpaste is an essential component of everyone’s daily hygiene routine. With the global oral care industry continually expanding, the demand for toothpaste has been on the rise. As a result, toothpaste import markets have become highly competitive and diverse. In this article, we will explore the world’s best import markets for toothpaste based on import value. The data provided is sourced from the IndexBox market intelligence platform, which offers comprehensive and reliable market statistics.

1. United States – $250.1 Million USD in 2022

The United States holds the top spot for the highest import value of toothpaste. With a staggering $250.1 million USD in 2022, the US market demonstrates its significant demand for quality oral care products. The American population’s oral hygiene consciousness and overall healthcare awareness contribute to this high import value.

2. Germany – $215.8 Million USD in 2022

Germany, known for its strong economy and high living standards, ranks second in the world’s best import markets for toothpaste. With an import value of $215.8 million USD in 2022, German consumers prioritize oral health and have a preference for high-quality toothpaste products.

3. United Kingdom – $204.7 Million USD in 2022

The United Kingdom holds the third position with an import value of $204.7 million USD in 2022. The British market’s interest in dental care products, along with the increasing awareness of oral health, drives the demand for toothpaste in the country.

4. China – $197.6 Million USD in 2022

China, with its massive population and growing middle-class segment, is a key player in the toothpaste import market. The country ranks fourth and imported toothpaste worth $197.6 million USD in 2022. The rising living standards and rising oral care awareness among urban consumers have significantly contributed to this import value.

5. Canada – $181.8 Million USD in 2022

Canada rounds off the top five import markets for toothpaste with an import value of $181.8 million USD in 2022. Canadians prioritize good oral hygiene, and the availability of various toothpaste options from both domestic and international sources fulfills their demand.

In conclusion, the world’s best import markets for toothpaste, based on import value, include the United States, Germany, the United Kingdom, China, and Canada. These countries high import values reflect the growing demand for toothpaste and the increasing importance placed on oral hygiene. Manufacturers and exporters should utilize market intelligence platforms like IndexBox to gain valuable insights and maximize their opportunities in these markets.

Source: IndexBox Market Intelligence Platform


Despite Global Toothpaste Trade Slows Down, China Boosts Its Exports

IndexBox has just published a new report: ‘World – Toothpaste, Denture Cleaners And Other Dentifrices – Market Analysis, Forecast, Size, Trends And Insights’. Here is a summary of the report’s key findings.

Global toothpaste imports reduced modestly to $4.1B in 2020. The U.S., Russia, and the UK constitute the largest dentifrice importers worldwide, while China leads global exports. China managed to increase its exports both in physical and value terms last year despite the drop in global trade. Russia remains the largest importer of toothpaste from China, accounting for nearly 14% of Chinese exports.

Global Toothpaste Imports by Country

Global toothpaste imports shrank to 928K tonnes in 2020, waning by -2% compared with the year before. In value terms, toothpaste imports reduced modestly to $4.1B (IndexBox estimates) in 2020.

The countries with the highest levels of toothpaste imports in 2020 were the U.S. (53K tonnes), Russia (46K tonnes), the UK (39K tonnes), Germany (36K tonnes), Canada (29K tonnes), Italy (28K tonnes), France (27K tonnes), China (27K tonnes), Malaysia (26K tonnes), Japan (26K tonnes), Poland (24K tonnes) and Hong Kong SAR (23K tonnes), together resulting at 41% of total import. The Netherlands (22K tonnes) followed a long way behind the leaders.

In value terms, the largest toothpaste importing markets worldwide were China ($223M), the U.S. ($200M) and Canada ($181M), with a combined 15% share of global imports. Germany, the UK, France, Russia, the Netherlands, Poland, Italy, Malaysia, Hong Kong SAR and Japan lagged somewhat behind, together accounting for a further 29%. Malaysia emerged as the fastest-growing importer of dentifrices in 2020, ramping up the supplies from $95M to $101M over the last year.

The average toothpaste import price stood at $4,418 per tonne in 2020, remaining relatively unchanged against the previous year. There were significant differences in the average prices amongst the major importing countries. In 2020, the country with the highest price was China, while Japan was amongst the lowest. In 2020, the most notable rate of growth in terms of prices was attained by Germany, while the other global leaders experienced more modest paces of growth.

World’s Largest Toothpaste Exporters

In 2020, China (213K tonnes), distantly followed by Poland (95K tonnes), Thailand (68K tonnes), Slovakia (67K tonnes), Germany (66K tonnes) and the UK (43K tonnes) represented the main exporters of toothpaste, denture cleaners and other dentifrices, together constituting 62% of total exports. Mexico (34K tonnes), France (25K tonnes), the U.S. (23K tonnes), India (23K tonnes), Guatemala (15K tonnes) and Viet Nam (14K tonnes) took a relatively small share of total exports.

In value terms, the largest toothpaste supplying countries worldwide were China ($415M), Germany ($385M) and Poland ($370M), together accounting for 31% of global exports. These countries were followed by Slovakia, the U.S., Thailand, the UK, Mexico, France, India, Guatemala and Viet Nam, which together accounted for a further 39%.

Despite last year drop in global toothpaste imports, China exceeded to boost its exports by +9.3 y-o-y in physical terms and by +5.7% y-o-y in value terms. Russia became the key destination for toothpaste exported from China, accounting for nearly 14% of Chinese exports.

Source: IndexBox Platform