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Chicken Meat Prices Skyrocket Due to Restored Demand in the HoReCa, a Flash of the Bird Flu and Increasing Costs for Grains

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Chicken Meat Prices Skyrocket Due to Restored Demand in the HoReCa, a Flash of the Bird Flu and Increasing Costs for Grains

IndexBox has just published a new report: ‘World – Chicken Meat – Market Analysis, Forecast, Size, Trends and Insights’. Here is a summary of the report’s key findings.

Since the start of 2021, prices in the global chicken meat market shot up as a result of high demand, rising costs for feed grain and food as well as a decreasing rate of chicken slaughter in the EU, South Korea and Japan. Heightened costs for shipping containers are additionally driving the growth in export prices. As of year-end 2021, worldwide production and exports of chicken meat are forecast to remain at the previous year’s level. Demand for chicken meat in China is dropping while the pig population in the country is recovering and hog prices are decreasing. Saudi Arabia’s ban on imports of chicken products from Brazil may lead to diminished exports from that country.


 

Key Trends and Insights

All around the world this year, prices for chicken meat are growing at a fast pace. According to FAO, export prices for chicken cuts and edible offal from the U.S. spiked from $977 per ton in January 2021 to $1138 per ton in June 2021. The price for broiler meat in the EU during the 29th week of 2021 was at 204.5 euros for 100kg or 10% higher than the same period of the previous year. The price increase is caused by demand growth from the HoReCa sector and retail in western countries, particularly the U.S., high costs for poultry feed and a slow production pace in the EU following a flash of the bird flu. Rising rates for shipping containers is also adding to the increased export prices.

Based on USDA figures, IndexBox calculates that at year-end 2021 chicken meat production globally will remain at 123M tonnes, the same level as the previous year. Falling demand for chicken meat in China is the main factor holding back production growth. China is intensively recovering its hog population after widespread disease led to a major decline in numbers. As a result, prices for swine are decreasing and boosting pork consumption. The high cost for feed grain and lingering impacts of Highly Pathogenic Avian Influenza in the EU, South Korea and Japan are also hindering expansion in the poultry industry.

In 2021, chicken meat exports globally will remain at the previous year’s levels. Drops in meat shipments from the EU and Brazil will be offset by an increase in supply from the U.S. and China. The U.S. is the second world’s largest exporter of chicken meat with a 24% market share of global exports. The country will ramp up deliveries by +1% y-o-y to 3.5M tonnes. Chinese exports are projected to grow by 10% y-o-y to 176K tonnes.

Chicken meat exports from Brazil, the largest supplier in the world, will decrease by 3% y-o-y to 3.7M tonnes as a consequence of Saudia Arabia’s ban on imports going into effect in May 2021. The ban specifically focuses on 11 poultry processing plants in Brazil. Saudia Arabia is one of the largest importers of Brazilian chicken meat, but this year, the country will aggressively develop its domestic production and offset the drop in imports from Brazil with shipments from China, Cuba and Angola.

Global Chicken Meat Production by Country

In 2020, the amount of chicken meat produced worldwide rose by +4% to 123M tonnes, growing compared with 2019. In value terms, chicken meat production reached $192.4B in 2020 estimated in export prices.

The countries with the highest volumes of chicken meat production in 2020 were the U.S. (20M tonnes), China (15M tonnes) and Brazil (14M tonnes), together comprising 40% of global production. These countries were followed by Russia, India, Indonesia, Mexico, Japan, Iran, Argentina, Poland, Turkey and Peru, which together accounted for a further 25%.

Global Chicken Meat Exports by Country

In 2020, the amount of chicken meat exported worldwide rose slightly to 15M tonnes, growing by +3.9% compared with the previous year’s figure. In value terms, chicken meat exports contracted slightly to $21.6B (IndexBox estimates) in 2020.

Brazil (3.9M tonnes) and the U.S. (3.5M tonnes) represented roughly 49% of total exports of chicken meat in 2020. It was distantly followed by the Netherlands (1.4M tonnes) and Poland (1.2M tonnes), together creating a 17% share of total exports. The following exporters – Turkey (516K tonnes), Belgium (439K tonnes), Ukraine (430K tonnes), the UK (427K tonnes), Thailand (341K tonnes), Germany (295K tonnes) and France (228K tonnes) – together made up 18% of total exports.

In 2020, the most notable rate of growth in terms of shipments, amongst the main exporting countries, was attained by Turkey (+68.0% per year), while exports for the other global leaders experienced more modest paces of growth.

In value terms, the largest chicken meat supplying countries worldwide were Brazil ($5.5B), the U.S. ($3.4B) and the Netherlands ($2.5B), together accounting for 53% of global exports. These countries were followed by Poland, Thailand, Belgium, Ukraine, Germany, Turkey, France and the UK, which together accounted for a further 28%.

The average chicken meat export price stood at $1,451 per tonne in 2020, declining by -8.3% against the previous year. In 2020, the most notable rate of growth in terms of prices was attained by the U.S., while the other global leaders experienced a decline in the export price figures.

Source: IndexBox Platform

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Argentina Implements “Meat Nationalism” for 30 Days

The government announced an export ban on meat to stop the increase in prices and to prevent further declines in domestic consumption. What would Adam Smith say about such a policy?

In an attempt to tame price increases and promote the consumption of a product greatly ingrained in the Argentinian culture, the government of Argentina decided to establish a 30-day ban on the exportation of meat. The measure was implemented after the upsurge in the price of beef by nearly 70% in a year caused a significant reduction in domestic consumption. Allegedly, the president considers that people from Argentina should not pay the same price for meat as in “France, China, or any latitude in the world.” Even though other factors like inflation and the devaluation of the country’s currency play a role in both the increase in prices and the reduction of consumption, the government recurred to a policy already employed several times with disastrous consequences.

Will it work this time? 

Adam Smith, the founder of economics and champion of international free trade, made specific comments almost 250 years ago on the effect that exportation has on the domestic commercialization of agricultural products. According to Smith, when there is a surplus of a particular commodity in the home market, it will usually be exported. However, he warned that if people cannot export that commodity, they will reduce their production to serve only the domestic market. When that is the case, such a “market will very seldom be overstocked; but it will generally be understocked.” Hence, if ranchers in Argentina do not have the ability to export part of their production, they will end up reducing it. In the beginning, the supply of meat will be greater than the domestic demand. Thus, prices will decline in the short run. However, ranchers will adapt and produce less in the long run, which will increase prices yet again.

Smith asserted that free trade was always the best method to promote production. He argued that “[t]he prohibition of exportation limits the improvement and cultivation of the country to what the supply of its own inhabitants requires. The freedom of exportation enables it to extend cultivation for the supply of foreign nations.” In this sense, the meat export ban in Argentina will reduce the incentive for ranchers to increase productivity or produce in surrounding areas. On the other hand, allowing the free exportation of meat will lead ranchers to produce as much as possible to capture the greater demand from abroad. This will make them figure out ways to increase productivity or breed cattle in areas that before were neglected. Therefore, the free exportation of meat will increase the market’s overall supply and make prices fall.

Who benefits from the export ban?

Restricting the exportation of particular commodities is not a 21st-century trade policy only implemented in Argentina. In fact, even Adam Smith’s Great Britain of the 18th century applied export restrictions for certain products like wool. At that time, prohibitions of exportation were much more burdensome and oppressive, going so far as to imprisoning or cutting off the hands of those who attempted to export banned products. Nonetheless, the intention was always the same: to depress the price of the commodity to that which otherwise would be.

More importantly, the policy was (and still is) a clear privilege for some people at the expense of others. Smith commented that “the prohibition certainly hurts, in some degree, the interest of the growers of wool, for no other purpose but to promote that of the manufacturers.” In the case of the meat export ban in Argentina, reducing the price of meat damages ranchers while simultaneously benefits slaughter factories that only sell in the domestic market. This is because these slaughter factories will suddenly have more supply available than otherwise. At the same time, they will face less competition from those slaughter factories dedicated to exporting meat. Although this benefit may be transitory, it will allow these companies to produce and invest more than in normal circumstances. In that regard, the export ban is no other thing than a blatant privilege for domestic manufacturers to the detriment of other participants in the supply chain.

What should Argentina do?

It is not easy to understand that a country that was always praised for its good conditions to breed cattle is today in the middle of a crossroad in which it must restrict the exportation of meat. Incredibly, even Adam Smith related in his book almost 250 years ago how low was the price of meat in Argentina. He observed that at Buenos Aires, an ox costed “little more than the labour of catching him.” However, after several decades of failed trade policies, meat exports have decreased constantly in Argentina, making the country abandon the ranking of the largest meat exporters in the world.

The recently implemented export ban will undoubtedly fail as well. It will not bring meat prices down in the long run and will likely make things worse. If the government truly wants to reduce the price of meat in Argentina, it should allow exportation so that supply increases. There is no need for prohibitions and regulations. Ranchers will make sure to produce as much as they can. As Adam Smith said about his home country, “[t]hat security which the laws in Great Britain give to every man that he shall enjoy the fruits of his own labor, is alone sufficient to make any country flourish, notwithstanding these and twenty other absurd regulations of commerce.” Following the same logic, the government of Argentina should establish clear rules of the game and get rid of the meat export ban. That will incentivize ranchers to produce more, meat supply will increase, prices will go down, and everybody will benefit down the road.

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Mr. Forzani is an MA in economics from George Mason University.