liquor trade Archives

IndexBox has just published a new report: ‘Poland – Vodka – Market Analysis, Forecast, Size, Trends And Insights’. Here is a summary of the report’s key findings.

The revenue of the vodka market in Poland amounted to $403M in 2018, lowering by -2.2% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers’ margins, which will be included in the final consumer price).

Production in Poland

In 2018, approx. 98M litres of vodka were produced in Poland; therefore, remained relatively stable against the previous year. In general, vodka production, however, continues to indicate a moderate decrease. Vodka production peaked at 109M litres in 2013; however, from 2014 to 2018, production remained at a lower figure.

Exports from Poland

Vodka exports from Poland amounted to 47M litres in 2018, an increase of 4.9% against the previous year. In value terms, exports amounted to $160M (IndexBox estimates).

Exports by Country

France (15M litres), the U.S. (13M litres) and Canada (2M litres) were the main destinations of vodka exports from Poland, with a combined 62% share of total exports. These countries were followed by Hungary, Germany, Bulgaria, Ukraine, the UK, Italy, the Czech Republic, Sweden and Slovakia, which together accounted for a further 24%.

From 2013 to 2018, the most notable rate of growth in terms of exports, amongst the main countries of destination, was attained by Bulgaria, while exports for the other leaders experienced more modest paces of growth.

In value terms, France ($99M) remains the key foreign market for vodka exports from Poland, comprising 62% of total vodka exports. The second position in the ranking was occupied by the U.S. ($21M), with a 13% share of total exports. It was followed by Canada, with a 2.8% share.

From 2013 to 2018, the average annual rate of growth in terms of value to France amounted to +3.6%. Exports to the other major destinations recorded the following average annual rates of exports growth: the U.S. (-9.2% per year) and Canada (-2.5% per year).

Export Prices by Country

The average vodka export price stood at $3.4 per litre in 2018, approximately mirroring the previous year. Over the last five-year period, it increased at an average annual rate of +1.5%. The most prominent rate of growth was recorded in 2014 when the average export price increased by 23% against the previous year. In that year, the average export prices for vodka reached their peak level of $3.8 per litre. From 2015 to 2018, the growth in terms of the average export prices for vodka remained at a somewhat lower figure.

There were significant differences in the average prices for the major foreign markets. In 2018, the country with the highest price was France ($6.8 per litre), while the average price for exports to Ukraine ($0.8 per litre) was amongst the lowest.

From 2013 to 2018, the most notable rate of growth in terms of prices was recorded for supplies to France, while the prices for the other major destinations experienced more modest paces of growth.

Imports into Poland

Vodka imports into Poland amounted to 17M litres in 2018, surging by 2.7% against the previous year. In value terms, imports stood at $46M (IndexBox estimates) in 2018.

Imports by Country

Finland (7.2M litres), Lithuania (3.6M litres) and Sweden (2.6M litres) were the main suppliers of vodka imports to Poland, with a combined 78% share of total imports. Ukraine, the UK, Russia and Austria lagged somewhat behind, together accounting for a further 16%.

From 2013 to 2018, the most notable rate of growth in terms of imports, amongst the main suppliers, was attained by Austria, while imports for the other leaders experienced more modest paces of growth.

In value terms, Finland ($22M) constituted the largest supplier of vodka to Poland, comprising 47% of total vodka imports. The second position in the ranking was occupied by Lithuania ($8.1M), with a 18% share of total imports. It was followed by Sweden, with a 16% share.

Import Prices by Country

The average vodka import price stood at $2.7 per litre in 2018, surging by 4.1% against the previous year.

There were significant differences in the average prices amongst the major supplying countries. In 2018, the country with the highest price was Austria ($4.4 per litre), while the price for Russia ($1.7 per litre) was amongst the lowest.

From 2013 to 2018, the most notable rate of growth in terms of prices was attained by Ukraine, while the prices for the other major suppliers experienced more modest paces of growth.

Source: IndexBox AI Platform

FOR THE ROMANTIC

Tea Sampler:

Whether you favor green, black, oolong or white tea, all originate from the plant Camellia sinensis. It’s the soil, atmosphere and method of processing that confer different tastes, colors and scents. Tea traded globally is grown on large plantations in more than 30 countries. The four biggest producers are China, India, Kenya and Sri Lanka. This sampler of dissolvable “tea drops” includes citrus ginger, blueberry acai, rose earl grey, sweet peppermint, and matcha green tea made from teas sourced around the world but hand assembled by in Los Angeles, California.

FOR THE GOURMAND

Artisinal Chocolate Bars:

Cacao grows close to the equator in places like Brazil, Ecuador, Peru and Madagascar. Askinosie, a family-owned chocolatier in Springfield, Missouri offers dark chocolate bars sourced from women farmers in Tanzania. Harper Macaw of Washington, DC blends Brazilian cacao and Brazilian coffee beans roasted in Annapolis, Maryland to produce its milk chocolate Coffee Bar. Madecasse was founded by former American Peace Corps volunteers. It makes 92 percent pure dark bars in Madagascar from local cacao. Marou is truly small artisanal chocolate maker that works with small farmers to help Vietnam become the newest producer of cacao in the world.

Cashmere Sweater:

Your sweater begins as the coat of a cashmere goat. Named for their origin in the Himalayan region of Kashmir, cashmere-producing breeds also thrive in Australia and throughout China. Among the most famous are the Zalaa Ginst white goat of Mongolia and the Tibetan Plateau goat. Some $1.4 billion in cashmere garments are traded globally each year. Top manufacturers hail from Scotland and Italy, but these days you can find “cashmere-blends” on discount racks in U.S. fast fashion stores.

Homemade Hot Sauce:

If you’re going to try your hand at it, you’ll need two key ingredients – chili peppers and spices. Chili peppers grow in the United States but Capsicum annuum was originally domesticated in Mesoamerica, a region that extends from Central Mexico to Central America. After Spanish colonists returned with it to Europe, hot peppers traveled the globe swiftly on Portuguese trade routes to spice-loving India through the Portuguese-controlled port of Goa, and from there, over the Himalayas to Sichuan, China.

FOR THE PRAGMATIST

A Pair of Necessities:

Some people like receiving the essentials – from underwear to appliances. Many of our undergarments come to the United States from Sri Lanka, an island nation off the southern coast of India. Home to some 22 million people, Sri Lanka produces for major global brands like Victoria’s Secret, Gap, Nike, Tommy Hilfiger, H&M and more. The (still) popular Instant Pot is manufactured in China but was invented by Robert Wang, a former software engineer from Canada who applied his knowledge of microprocessors and sensors to the science of not burning dinner.

FOR THE TRENDY

A Small-Batch, Globe-Trotting Bourbon:

Why not support American whiskey, which has been hard hit in overseas markets by retaliatory tariffs. Jefferson’s Ocean is the brainchild of Jefferson’s, a Kentucky artisan distillery. Barrels of bourbon hitch a boat ride on a shark-tagging research vessel, crossing the equator four times, visiting over 30 ports on five continents. The temperature fluctuations, salt water air exposure, and constant motion of the ship during the journey renders a thick, dark bourbon with caramel flavors and a briny scent.

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FOR THE RE-USER

Silicone Lunch Boxes and Nylon Bags:

We’ve written before about the silicon in sand which can be made into the tiny individual semiconductor chips that get embedded into our globally trade devices. Silicone, on the other hand, is a rubberlike plastic increasingly used in food storage, transportation and reheating, due to its low toxicity and high heat resistance. Food52 makes a colorful container with a silicone sleeve that is, according to the manufacturer, “just right for layering miso salmon and spinach over black rice.” No bag lunch for the modern hipster.

Baggu is a re-usable shopping bag made from lightweight ripstop nylon that comes in a variety of bold colors and prints. The synthetic polymer known as nylon was first produced in United States, born of the need to find alternatives to silk and hemp for parachutes in World War II. Today, China is the largest exporter of nylon.

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FOR THE “VSCO GIRL”

If you’re not familiar with the term, you probably don’t have a teenager in your home. VSCO is a popular photo editing app that many social sharers use before posting on Instagram or other platforms. The term “VSCO girl” has been adopted to describe some of the latest teen fashion trends and must-haves for the middle and high school hallways.

Here are some of the essentials you might give the VSCO girl in your life, beginning with a Fjullraven Swedish backpack to put it all in. Add to it some Glossier Lip Balms if you care about transparency in the global supply chain of your makeup, a Hydroflask made of pro-grade 18/8 stainless steel (are there tariffs on that stainless steel?), some Pura Vida jewelry from Costa Rica, and an Instax camera from Japanese maker Fujifilm. Where do VSCO girls hang out when they aren’t in school? On TikTok, of course. There are some 422.4 million videos on Chinese app TikTok tagged #vscogirl.

Whatever you buy for the holidays this year, chances are, there’s a global trade aspect to your gift-gifting. As we like to say at TradeVistas, “see the trade in everything.” Happy holidays.

Note: Neither the author nor TradeVistas’ sponsor endorses the above-mentioned products. We merely seek to illustrate the global trade dimension in popular gifts this season.

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Andrea Durkin is the Editor-in-Chief of TradeVistas and Founder of Sparkplug, LLC. Ms. Durkin previously served as a U.S. Government trade negotiator and has proudly taught international trade policy and negotiations for the last fourteen years as an Adjunct Professor at Georgetown University’s Master of Science in Foreign Service program.

This article originally appeared on TradeVistas.org. Republished with permission.

France is the Major Market for Premium Vodka from Poland, Purchasing $99M or 62% of Its Total Exports