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A WORLD OF TRADE UNCERTAINTY

trade uncertainty

A WORLD OF TRADE UNCERTAINTY

The U.S.-China trade war and Brexit have generated quantifiable uncertainty in the marketplace, but the impact of those events is being eclipsed by the uncertainty generated by the global pandemic.

Taking an Economic Pulse

If you search the Internet for the term “economic uncertainty” or close variations, you’d find what you already know just living through the current times. It’s the default word to describe the uptick in political and trade tensions and in the precarious health of the national economy as well as our personal economic lives.

Even prior to COVID-19, the U.S.-China trade war and Brexit — to tick off current major stressors — Stanford economist Nicholas Bloom, along with his colleagues Scott Baker from Northwestern University and Steven Davis of the Booth School of Business at the University of Chicago, sought to quantify the impact of uncertainty and its impact on business, consumer and policy decisions and vice versa.

Rising levels of political and policy uncertainty are perceived to have a dampening effect on commercial investments, hiring, and economic growth, and appear to be reflected in stock market volatility. Policy uncertainty – including uncertainty in trade policies – doesn’t only manifest as risk aversion by companies, it may effectively raise the cost of capital for investing. Companies may freeze hiring and begin to rely on attrition to thin their employment ranks or begin layoffs in anticipation of slower growth. This behavior in turn may diminish the returns from government stimulus spending, itself designed to induce firm investments by offsetting some of their risk. Stimulus works better if policy and economic uncertainties are reduced.

“Uncertainty” is often described as the intangible or “X factor” in economic forecasts. Bloom and his colleagues wanted to find out whether uncertainty is more tangible and evident than we think.

Stress Testing

Bloom, Baker and Davis constructed an index to measure policy-related economic uncertainty. They used data from search results from newspaper coverage by 10 large publications including the Miami HeraldChicago Tribune and Dallas Morning News, looking for mentions of economic uncertainty within certain parameters. Their work included a measure of fiscal uncertainty as represented by the number of federal tax code provisions set to expire in future years and drew on disagreements among economic forecasters as a proxy for uncertainty.

From the Headlines

An “Echo” Report

First, some caveats:

Newspaper coverage is of course dependent upon the reporting choices made by editors at these papers and weighed against what else is driving the news of the day that may eclipse trade policy. The media mirrors uncertainty it observes and may also generate uncertainty through its own reporting.

And while the stock market has shown patterns associated with political elections, the market doesn’t make significant swings in close proximity to political elections. Politicians like to suggest that party majorities across government is good for the markets. But it would appear that political gridlock offers more stability and is considered more “market friendly” than when one political party has both houses of Congress and the White House.

That said, the Economic Policy Uncertainty index (EPU) created by Bloom and his colleagues maps the impact of “uncertainty” such that we can see clear stock market volatility associated with other types of major political events and policy developments – most recently, flare-ups in the U.S.-China trade dispute and the unfolding of Brexit.

EPU Index Based on the News

The impacts of uncertainty generated by the global pandemic are clearly much higher than the trade uncertainty associated with the U.S.-China trade war and Brexit.

Furthermore, when comparing key words associated with the four different categories of health, fiscal, monetary and trade policy, trade policy uncertainty had been the highest among the four with a spike in 2019, but it is now low and the lowest among these four – again, due to overriding concerns driven by the pandemic.

Bloom has cautioned that trade uncertainty as a driver may have receded in comparison with other concerns. However, the open-ended nature of the current U.S.-China trade conflict and the looming Brexit deadlines mean that trade uncertainty may be more of a sleeping than a slayed giant.

Trade Policy Component of Uncertainty

In general, Bloom, Baker and Davis find that, as measured by the EPU index, current levels of economic policy uncertainty are at “extremely elevated levels.” Since 2008, economic policy uncertainty averaged about twice the level of the previous 23 years.

Pile on the Social Anxiety

Bloom, Baker and Davis have also extracted Twitter data on economic uncertainty and compared their findings with the results reflected in the EPU index. Twitter chatter does reflect much of the same heightened sense of anxiety over the uncertainty of Brexit and U.S.-China trade tensions, but the levels of anxiety generally track lower. This could be largely attributed to the sheer breadth and inconsistency of posts by the millions of people tweeting. It’s hard to find the signal in all that considerable and often frivolous noise.

From 9/11 to SARS to El Niño: An Entire World of Uncertainty

In a broadening of this approach to tracking events and impacts associated with economic uncertainty, Nick Bloom has worked with economists Hites Ahir and Davide Furceri of the IMF to develop the World Uncertainty Index (WUI). They used a series of regular country reports produced by the Economic Intelligence Unit as basis for quantifying references to economic uncertainty across 143 countries.

World Uncertainty Index Global Average

On a global basis over the last two decades, the WUI shows spikes around the 9/11 attacks, the SARS outbreak, the second Gulf War, the Lehman Brothers failure, the Euro debt crisis, El Niño, the Europe border-control crisis, the UK’s referendum vote in favor of Brexit, the 2016 U.S. presidential election and recent U.S.-China trade tensions. The WUI tends to rise closer to political elections – like the consequential one in two weeks. The authors point out that the index captures uncertainty created by specific near-term events but also long-term concerns such as tensions between North and South Korea.

The authors say global uncertainty has “increased significantly” since 2012. Notably, that uncertainty has not, however, translated into stock market volatility, perhaps because the political news has increasingly become difficult for investors to interpret.

Uncertainty tends to be synchronized among advanced economies, especially among the euro area countries. And, as countries move from regimes of autocracy towards democracy, uncertainty increases but declines as the degree of democracy increases and as the quality of institutions improves. The WUI offers an interesting window into what drives uncertainty in individual economies, as well. For example, China experiences higher levels of uncertainty in association with key leadership transitions. The UK experienced a spike in uncertainty at the time of the Scottish referendum.

When Flat-Lining is Good

Trade as a component of the World Uncertainty Index has been low and nearly flat for most of the last twenty years, but has experienced a major spike in uncertainty over the last four years, in particular due to the U.S.-China trade dispute and the setbacks in negotiating a smooth UK exit from the European Community. As Nicholas Bloom has put it, the United States, UK and China have been “exporting uncertainty”.

Trade Component of World Uncertainty Actual

Trade Versus COVID-19

For close to an entire year now, COVID-19 has been dominant and pervasive in our lives and the global economy. COVID-19 is novel by definition. The unknowns and uncertainty it wreaks show up everywhere – in stock markets, on Twitter and in the news. It should not be surprising, then, that the spike in uncertainty caused by COVID-19 far outstrips that caused by the U.S.-China trade war.

But global trade tensions are not receding and the aftershocks of COVID-19 will continue to be felt in supply chain restructuring. That restructuring will take place in an environment of increasing restrictions on foreign investments, export controls, sanctions, and blacklisting of entities and individuals that multinational corporations can do business with. Long-established supply chain relationships may be less disrupted, but new relationships may not be initiated at the same rate or in the same way in times of high economic policy uncertainty.

While measuring the real impacts of economic uncertainty in still a relatively new concept, central banks and government agencies are beginning to pay attention, and to that end, it will be interesting to continue to take our collective pulse using indices like the EPU and WUI.

Hear Nicholas Bloom explain in his own words in this webinar presented by the Clayton Yeutter Institute of Trade and Finance at the University of Nebraska. Images are drawn from the slides used by Nicholas Bloom and accessible here.

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Andrea Durkin is the Editor-in-Chief of TradeVistas and Founder of Sparkplug, LLC. Ms. Durkin previously served as a U.S. Government trade negotiator and has proudly taught international trade policy and negotiations for the last fifteen years as an Adjunct Professor at Georgetown University’s Master of Science in Foreign Service program.

knowledge

2 Phrases Business Leaders Use To Build Effective Knowledge-Based Companies

Executives are faced with challenging economic conditions today. Leadership is the new competitive advantage and the organizations that embrace it will survive, while those that do not will find their organizations facing possible acquisition. Additionally, knowledge management has been a focal point of the executive span of control but has not been associated with leadership enough to make it an integral part of business success. One tool for executives to use when considering lessening the gaps between success and possible failure is to adopt leadership and become a leader. Thus, executives must understand that leadership can effectively lead organizational change to successfully implement the projects of knowledge management and, therefore, remain competitive.

I indicate that to improve knowledge management effectiveness, leaders, and for the sake of this study Leaders, act as change agents who have developed competencies to better deploy corporate strategy. Better use of this organizational factor mediates the relationship between leadership and knowledge management to include aspects that have not been considered by previous studies. I offer a new and unique approach that can be easily adopted in the workplace. I do this by thoroughly looking at the aspects of executive leadership explained in the article: leadership, corporate strategy, and knowledge management.

Corporate strategy includes four dimensions: analysis, pro-activeness, defensiveness, and futurity. Analysis strategy focuses on identifying the best solutions for the organizational problem. Leaders apply this strategy to create more innovative solutions for organizational problems. The pro-activeness strategy emphasizes the effectiveness of long-term decisions. Leaders employ this kind of strategy to develop a vision of adopting more comprehensive information about the future. Defensiveness strategy can also be applied by leaders by taking into account the objectives of the strategic implication that seeks to decrease organizational costs and redundancies. While leaders focus on implementing changes, a defensive strategy can be used to modify the current processes to enhance organizational efficiencies.

The fourth strategy, futurity, incorporates a proactive strategy that identifies the opportunities that are available, but not always addressed in the business, the global environment, and the political regulation changes. This strategy can be also enhanced by leaders as they adopt a strategic posture that inspires employees to identify better opportunities in both the internal and external environments.

Corporate strategy can be employed by leaders to effectively manage organizational knowledge. For example, an analysis strategy could enhance the knowledge creation process by identifying new opportunities in order to provide better alternatives for managers to make a more effective decision. Michael Cohen and Lee Sproull have indicated that the analysis strategy is highly associated with a company’s capacity to create new knowledge. In many ways, a proactive strategy could enhance knowledge transfer by developing interactions with both departmental units and the business environment.

When adopting a more futurity type strategy, leaders can enhance the knowledge utilization process, thereby developing guidelines for future pathways and determine future trends in the external environment and allocate their resources accordingly. Leaders can, therefore, exploit organizational knowledge through embracing the four strategic aspects of analysis, pro-activeness, defensiveness, and futurity.

How Executives Can Use These Findings?  

Executives can now see how leadership can cultivate a strong strategy, which will enable knowledge management processes within organizations. This is my experience of working with a team of top-level management consultants in the consulting industry. My experience says that a firm’s ability to enhance knowledge management can be highly affected when executives adopt leadership as the primary form of managing people, resources, and profitability. This article also adds to a relatively small body of literature and develops our understanding of the indirect contribution of leadership in improving knowledge management through better use of corporate strategy.

This study was designed to find if leaders indirectly influence knowledge management by affecting corporate strategy. Previous researchers repeatedly uncovered leadership’s direct impacts on knowledge management. This article articulates a different approach. I simply extended the literature by showing how leaders can also contribute to knowledge management by fostering an effective corporate strategy. This organizational factor coupled with leadership and knowledge management is presented as a new approach for executive implementation.

___________________________________________________________

Mostafa Sayyadi works with senior business leaders to effectively develop innovation in companies and helps companies—from start-ups to the Fortune 100—succeed by improving the effectiveness of their leaders. He is a business book author and a long-time contributor to business publications and his work has been featured in top-flight business publications.

u.s.

U.S. Cities With the Highest Cost-of-Living Adjusted Salaries

The COVID-19 pandemic has sparked a surge in geographic mobility. According to Pew Research Center, 22 percent of adults in the U.S. have relocated during the pandemic or know someone who did. Interestingly, this reverses a longstanding trend in which Americans were staying put.

Data from the U.S. Census Bureau shows that prior to COVID-19, Americans were moving a lot less. In 1981, 3.4 percent of Americans moved to a different county within the same state while only 2.8 percent moved to a different state entirely. By 2019, those percentages dropped to 2.1 percent and 1.5 percent, respectively. The share of Americans moving across county lines has remained at a relatively flat, low level since 2010.

As people think about where to move during COVID-19 and beyond, job prospects and earning potential will be top of mind. Median earnings for full-time workers in the U.S. was $50,078 in 2019, a 20.6 percent increase since 2010 in nominal dollars. However, the relative cost of living in a given area impacts purchasing power and should be an important factor when weighing employment opportunities. There is significant regional variation in cost-of-living adjusted earnings across the U.S., with residents in the Northeast and Midwest generally faring better than those in the South or West. For example, median adjusted earnings range from a low of $41,063 in Florida to a high of $58,029 in Massachusetts.

To find which metropolitan areas offer the greatest purchasing power, researchers at Smartest Dollar calculated cost-of-living adjusted earnings using data for full-time workers from the U.S. Census Bureau and U.S. Bureau of Economic Analysis. To improve relevance, metros were grouped into the following categories based on population: small (100,000–349,999), midsize (350,000–999,999), and large (1,000,000 or more).

Similar to the statewide trends, the small and midsize metros offering the highest adjusted earnings are concentrated in the Midwest and Northeast. Unlike the state-level trends, the large metros with the best pay are scattered throughout the country, with similar levels of representation in the Northeast, West, and Midwest.

Here are the large metropolitan areas with the highest cost-of-living adjusted earnings.

 

Metro  

 

Rank  

 

 Median earnings for full-time workers (adjusted)

 

Median earnings for full-time workers (unadjusted)

 

Percentage change since 2010 (unadjusted)

 

Cost of living (compared to national average)

San Jose-Sunnyvale-Santa Clara, CA 1 $63,727 $82,463 30.7% +29.4%
Hartford-East Hartford-Middletown, CT 2 $60,357 $61,625 18.1% +2.1%
Washington-Arlington-Alexandria, DC-VA-MD-WV 3 $59,993 $70,672 17.0% +17.8%
Boston-Cambridge-Newton, MA-NH 4 $59,046 $67,430 24.3% +14.2%
Seattle-Tacoma-Bellevue, WA 5 $58,573 $66,129 28.2% +12.9%
Minneapolis-St. Paul-Bloomington, MN-WI 6 $58,512 $60,033 21.3% +2.6%
San Francisco-Oakland-Berkeley, CA 7 $58,331 $76,764 31.5% +31.6%
Baltimore-Columbia-Towson, MD 8 $57,575 $61,432 20.5% +6.7%
Cincinnati, OH-KY-IN 9 $57,222 $51,500 19.8% -10.0%
Raleigh-Cary, NC 10 $56,934 $54,998 19.7% -3.4%
St. Louis, MO-IL 11 $56,624 $51,528 21.8% -9.0%
Denver-Aurora-Lakewood, CO 12 $55,894 $58,633 23.6% +4.9%
Cleveland-Elyria, OH 13 $55,892 $50,359 18.8% -9.9%
Pittsburgh, PA 14 $55,798 $51,948 24.5% -6.9%
Columbus, OH 15 $55,530 $51,032 19.2% -8.1%
United States $50,078 $50,078 20.6% N/A

 

For more information, a detailed methodology, and complete results, you can find the original report on Smartest Dollar’s website: https://smartestdollar.com/research/cities-with-the-highest-cost-of-living-adjusted-salaries-2020

This article originally appeared on Smartest Dollar’s website. Republished with permission.

tourism

U.S. Cities Most Reliant on Tourism

The Bureau of Labor Statistics reported that the U.S. unemployment rate fell to 8.4 percent during the month of August. This represents a sizable decrease from the record-high rate of 14.7 percent notched in April during the middle of the economic shutdown, but still millions of Americans remain unemployed.

The hospitality industry has been particularly hard hit by the COVID-19 pandemic. As of last year, over 14 million people (or 9.4 percent of all workers) were employed in accommodation and food services, which includes hotels, casinos, restaurants, and bars. However, the industry accounted for almost one-third of all job losses due to the pandemic. BLS data shows that the industry has gained back over 3.7 million jobs since April, but unemployment remains high, at 20.8 percent.

The share of workers in restaurants and hospitality varies considerably on a geographic basis. Popular destinations among tourists like Nevada and Hawaii have the largest shares of workers in the sector. Over 22 percent of non-farm workers in Nevada are employed in the accommodation and food services industry, while Hawaii has over 17 percent. Nebraska and Connecticut have the lowest shares of workers in accommodation and food services, both at 7.6 percent.

To find the metropolitan areas that are most reliant on tourism, researchers at seoClarity analyzed the latest data from the U.S. Bureau of Labor Statistics and the Bureau of Economic Analysis. The researchers ranked metro areas according to share of non-farm employment in the accommodation and food services industry. Researchers also calculated the total number of accommodation and food services workers, total (non-farm) workers across all industries, the overall unemployment rate in April, and the cost of living.

To improve relevance, only metropolitan areas with at least 100,000 people were included in the analysis. Additionally, metro areas were grouped into cohorts based on population size. In the report, small metros have between 100,000–349,999 residents; midsize metros have between 350,000–999,999 residents; large metros have at least 1,000,000 residents.

Here are the large metropolitan areas that are most reliant on tourism.

Metro Rank Share of employment in Accommodation and Food Services Total Accommodation and Food Services workers Total workers across all industries Overall unemployment rate (April 2020) Cost of living*
Las Vegas-Henderson-Paradise, NV 1 26.2% 270,600 1,034,100 34.0% 3.2% below average

 

Orlando-Kissimmee-Sanford, FL 2 14.0% 185,700 1,327,100 16.8% 1.3% below average

 

New Orleans-Metairie, LA 3 13.5% 78,900 583,400 19.0% 5.9% below average

 

San Diego-Chula Vista-Carlsbad, CA 4 11.4% 171,700 1,503,900 15.0% 16.4% above average

 

San Antonio-New Braunfels, TX 5 11.2% 121,300 1,078,700 13.3% 6.1% below average

 

Austin-Round Rock-Georgetown, TX 6 10.8% 120,500 1,116,000 12.2% 0.2% above average

 

Miami-Fort Lauderdale-Pompano Beach, FL 7 10.4% 283,700 2,718,100 13.4% 9.9% above average

 

Jacksonville, FL 8 10.2% 74,200 724,400 11.2% 4.5% below average

 

Riverside-San Bernardino-Ontario, CA 9 10.1% 155,200 1,541,800 14.7% 7.0% above average

 

Tucson, AZ 10 10.1% 39,500 389,600 12.8% 6.1% below average

 

Los Angeles-Long Beach-Anaheim, CA 11 10.0% 621,400 6,239,500 18.8% 17.1% above average

 

Virginia Beach-Norfolk-Newport News, VA-NC 12 10.0% 79,700 795,300 12.1% 3.0% below average

 

Tampa-St. Petersburg-Clearwater, FL 13 9.9% 136,600 1,384,700 13.2% 1.0% below average

 

Houston-The Woodlands-Sugar Land, TX 14 9.4% 295,700 3,156,200 14.3% 1.8% above average

 

Denver-Aurora-Lakewood, CO 15 9.4% 144,800 1,536,000 12.3% 4.9% above average

 

United States 9.4% 14,142,600 150,939,000 14.4% N/A

 

For more information, a detailed methodology, and complete results, you can find the original report on seoClarity’s website: https://www.seoclarity.net/blog/us-cities-most-reliant-on-tourism

This article originally appeared on seoClarity. Republished with permission.

buy american

AMERICANS LOVE TO “BUY AMERICAN”

TradeVistas’ September poll shows overwhelming support for “Buy American” policies, while one in four Americans – and nearly 1 in 3 Republicans – say trade is “the most important issue” in their vote for president this election cycle.


“Buy American” is likely to be a prominent campaign theme this fall as Republican President Donald Trump and Democrat party candidate Joe Biden sketch out their plans for reviving the U.S. economy in the midst of a pandemic.

Biden’s aggressive “Buy American” agenda proposes major investments in federal procurement and infrastructure to support domestic manufacturing. Trump, meanwhile, has made “Buy American” a cornerstone of his Administration. After campaigning in 2016 to bring back U.S. jobs lost to global competition, Trump has levied tariffs on foreign steel and aluminum, launched a trade war against China and issued executive orders aimed at ensuring that U.S. companies were the federal government’s preferred suppliers.

TradeVistas’ September poll of 1,003 adults, conducted by Lincoln Park Strategies, shows strong support for “America First” approaches like Buy American. Our survey shows strong bipartisan approval of Buy American federal procurement policies, which a plurality of Americans say would create large numbers of jobs. Americans also say they support Buy American in their personal spending, with a slight majority saying they’d pay a premium for U.S.-made goods. Finally, we find that the Trump’s Administration’s focus on trade policy may have elevated the importance of this issue among many voters, particularly among Republicans and likely Trump voters.


1. Big support for “Buy American.”

Overall, three out of four Americans (75 percent) say they support Buy American policies requiring the federal government to buy from domestic suppliers whenever possible.* Nearly half – 48 percent – say they “strongly support” the policy, while just 5 percent of Americans say they are either “somewhat” or “strongly” opposed, while 21 percent were “indifferent.”

Majority support was consistent across education, race and income, but was strongest among self-described Republicans, 70 percent of whom “strongly support” the policy (compared to 40 percent of Democrats and 37 percent of Independents). Among likely voters, 68 percent of those planning to vote for Trump also said they “strongly support” Buy American, compared to 41 percent among likely Biden voters and 39 percent among those who were undecided. Men were also more likely to be strong supporters (56 percent versus 41 percent).

Q1 Do you support Buy American Policies

2. Strong belief that “Buy American” policies generate jobs

While some prominent economists have criticized Buy American policies as counterproductive and potentially even leading to the loss of U.S. jobs, respondents in our survey believe the opposite. Nearly 4 in 5 respondents (79 percent) say Buy American procurement policies would create jobs, including 41 percent who say it would create “a large number of jobs” and 38 percent who say it would create “some new jobs.” Again, this support was consistent across race, education and income.

Democrats were more skeptical than Republicans, however. While 60 percent of Republicans said Buy American would create many jobs, 36 percent of Democrats said the same. (However, only 2 percent of Democrats said the policy would “hurt American jobs.”) Similarly, likely Trump voters were more likely to say Buy American would create large numbers of jobs compared to likely Biden voters (59 percent versus 31 percent). Undecideds fell in the middle with 42 percent.

Q2 Do Buy American policies create jobs numbers corrected

3. Americans would pay more to Buy American themselves

Americans in our survey seem to support Buy American as a broad statement of economic patriotism and would pay more to buy U.S.-made goods.

Twenty-five percent of respondents in our survey said they would choose an American-made good over a comparable foreign product “regardless of cost,” while 31 percent say they would pay a 10 to 20 percent premium. Another 25 percent said they would buy the U.S. product if it were the same price as a comparable item, while 9 percent said they would purchase the cheaper product, and 10 percent were unsure.

Q3 Would you pay more to Buy American

These results run counter to earlier surveys finding that while the majority of Americans believe it important to buy U.S. products, they are less willing to pony up a premium. A 2017 Reuters/Ipsos poll, for instance, found that while 70 percent of Americans think if “very important” or “somewhat important” to buy U.S. goods, 37 percent said they would not pay more for an American product, while 26 percent said they would pay only up to 5 percent more.

One potential explanation for our results is negative shifting consumer sentiment toward products made in China. A 2020 survey by FTI Consulting, for instance, found that 40 percent of Americans say they won’t buy Chinese-made goods.

Our survey found significant partisan differences over buying American, which indicate a solidification of views likely prompted by Trump. While 46 percent of Republicans said they would buy American regardless of price, just 18 percent of Democrats said the same (although 32 percent of Democrats also said they would be willing to pay a 10 to 20 percent premium). The starkest difference, however, was between Republican men and Democratic women. While 52 percent of Republican men said they would buy American regardless of cost, only 14 percent of Democratic women said they would do so.

Q3 Would you pay more by gender and party

4. Trade as a crucial election issue for key sets of voters

Partisan enthusiasm for Buy American may also translate into the elevation of trade as an election issue for many of the respondents in our survey. Overall, 19 percent of total respondents said a candidate’s position on trade is “the most important issue to me,” while 25 percent said trade is “one of the most important issues” determining their vote for president.

These figures, however, mask significant partisan differences in how likely voters view the importance of trade. For instance, while 66 percent of Republicans in our survey said trade was the most important or among the most important issues to them in their vote for president, half as many Democrats (33 percent) felt the same. Similarly, while 64 percent of likely Trump voters said trade was the most important issue or among the most important election issues to them, 62 percent of likely Biden voters said trade “is important but will not have an effect on my vote” or is “not an issue I really care about.” Trade does, however, seem to matter for undecided voters in our poll; 59 percent considered the issue to be the most important or among the most important in their vote for president.


These results mirror findings showing sharp partisan differences in the issues that matter most to voters this fall. The Pew Research Center, for instance, finds that while the economy is the top concern of Trump voters, Biden supporters are the most concerned about health care and the pandemic. For many Republicans and Trump supporters, the interest in trade policy is likely a proxy for this broader concern over the economy.

Q4 How Important is Trade to your vote


“Buy American” has always made for good politics, tapping into Americans’ strong sense of economic patriotism. But there are a couple reasons why American sentiment toward buying American might be especially strong today, even aside from the particular focus on U.S. production by President Trump.

For one thing, the coronavirus pandemic exposed major weaknesses in global supply chains, reinforcing concerns about U.S. over-reliance on foreign imports, particularly for medicines, medical equipment and other vital products. Boosting domestic production and manufacturing will also be crucial to America’s post-pandemic recovery. So long as millions of Americans remain under-employed or unemployed as a result of COVID-19, federal investment in domestic production or infrastructure could help put Americans back to work.

Given both political parties’ embrace of Buy American, it will be a priority regardless of who wins the White House in November.



*Note: While our survey sought to measure Americans’ perspectives on “Buy American” as a matter of federal policy, we realize that Americans are likely to interpret “Buy American” more broadly, to include personal spending decisions as well as those by the government. Politicians have also added to the confusion by using the phrase “Buy American” to show support for domestic manufacturing and production generally.

Methodology: 1,003 interviews among adults age 18+ were conducted by Lincoln Park Strategies from September 10-12, 2020 using an online survey. The results were weighted to ensure proportional responses. The Bayesian confidence interval for 1,000 interviews is 3.5, which is roughly equivalent to a margin of error of ±3.1 at the 95% confidence level.

Access the polling questions and results by Lincoln Park Strategies here.

Download the full infographic.

TradeVistas Buy American Opinion Poll Infographic

__________________________________________________________________

Anne Kim

Anne Kim is a contributing editor to Washington Monthly and the author of Abandoned: America’s Lost Youth and the Crisis of Disconnection, forthcoming in 2020 from the New Press. Her writings on economic opportunity, social policy, and higher education have appeared in numerous national outlets, including the Washington Monthly, the Washington Post, Governing and Atlantic.com, among others. She is a veteran of the think tanks the Progressive Policy Institute and Third Way as well as of Capitol Hill, where she worked for Rep. Jim Cooper (D-TN). Anne has a law degree from Duke University and a bachelor’s in journalism from the University of Missouri-Columbia.

trade

A Tipping Point in the Trade War? 4 Tips to Consider Now.

While reassured by a recommitment to the U.S.-China trade agreement, companies still need to be vigilant in protecting their supply chains from pandemic aftershocks – and election-year unpredictability.

Think back – way back – to January 2020. The U.S. and China signed the Phase 1 trade accord, agreeing to roll back tariffs, expand trade purchases and renew pledges on intellectual property.

Many global shippers felt encouraged by the prospect of improved trading days ahead. And various American businesses welcomed the chance to equalize their trade footing and to counteract China’s intellectual property practices.

While many companies continue to manage through the hefty impact of the various trade remedy measures of Sections 201, 232, and 301 of the Trade Act, there was hope that Phase 2 of the trade deal between the U.S. and China would signal even better prospects.

But then the coronavirus claimed center stage. Its supply-chain side effects dominated the global marketplace, turning it into a de facto PPE-and-sanitizer delivery system – presenting shippers and manufacturers with an entirely different set of obstacles.

Many global manufacturers and suppliers pivoted to face mask production. French winemakers turned fine wine into the finest hand sanitizer. And American companies in search of these supplies turned to new sources globally, navigating the choppy waters of U.S. Food and Drug Administration (FDA) importing requirements and those of other government agencies in the process.

The administration’s 90-day deferral of import tax payments offered temporary relief to some companies. But for nearly eight months, manufacturers and shippers remained in a state of suspended apprehension when it came to the future of trans-Pacific trading.

Finally, on August 24, U.S. and China trade representatives officially recommitted to carrying out Phase 1 of the trade accord.

The chessboard today
Now, as the U.S. presidential election comes into view, the spotlight is once again on the global chessboard of tit-for-tat tariff moves, amplified by the Trump administration’s desire to counter the practices of U.S. trade partners and address the U.S. trade deficit.

As part of a longstanding dispute over aircraft subsidies, the Office of the U.S. Trade Representative (USTR) initially imposed 10% tariffs on Airbus aircraft – but increased that to 15% in March. Also announced this August, the USTR decided to maintain 15% tariffs on Airbus aircraft and threatened 25% tariffs on other European goods, such as food, wine, and spirits, including a tariff on imported French makeup and handbags, in retaliation against France’s Digital Service Tax (DST). However, no tariffs have been imposed yet as France has not implemented DST.

Trade winds have been equally tempestuous on both sides of the U.S. border. After the U.S. imposed tariffs on aluminum from Canada, Canada retaliated with its own trade penalties.

And the new U.S.-Mexico-Canada Agreement, which took effect this past July, was reassuring for many companies that even dubbed it the new NAFTA. While some North America cross-border shippers are still grappling with compliance and weighing potential trade gains, its changes to cross-border trade overall have been well received by many businesses.

Now, businesses are speculating on the potential supply chain effects in the months to come. Will U.S. tariffs on a long list of Chinese goods be rolled back during the next round of negotiations? That has become the $350 billion question.

Many answers, and potential changes, hinge on the upcoming presidential election.

Be ready for new rollouts
You may recall that the USTR announced – and imposed – some section 301 tariffs quickly after their announcement. While tariffs were suspended on $160 billion in Chinese goods (List 4B) – pending the success of Phase 1 of the agreement – it’s not known if they are suspended indefinitely or if these tariffs could again come into play, further spiking import costs.

Although most believe a swift post-election reversal is unlikely, it’s easy to see the two main party presidential nominees have different strategies on how they would carry out international trade and tariffs post-November. For that reason, the safest course is to be prepared for any outcome. Here’s what you should consider in the coming months to help your company prepare:

1. Speak up about exclusions
So far, the USTR has granted about 2,000 exclusions related to section 301 tariffs, and over 75 exclusions from other section tariffs – many in response to importers’ petitions. In fact, the USTR has announced exclusions to multiple product lists. And while comment periods are over for now, it’s important for companies to voice their opinion for or against tariffs as they’re proposed.

The refunds are retroactive, so some importers stand to gain millions in refunds for previously paid duties.

Since an early exclusion request can produce earlier duty exclusions, vigilance in monitoring and applying for exclusions is vital. But the submission process can be lengthy and complex, requiring businesses to record and report all import product categories that relate to each applicable tariff number or specific product. This is an instance where having a knowledgeable customs broker and trusted advisor, who you can rely on to help and provide expertise, can come in handy.

2. Reconsider drawback and deferment programs
The trade programs you ruled out in the past could be a financial boon now. For example, it may be worth revisiting duty drawback programs, which provide a refund on previously imported goods that are subsequently exported, so consider your current import/export balance. Also, consider if 301 tariffs were to subside, would continuing the program still be practical for your supply chain?

Because formal application to this program can be quite rigorous, consider handing this task off to a 3rd party expert.

You may also want to reconsider bonded warehousing or using a foreign trade zone. Companies that produce major equipment or large machinery, for example, often experience significant lag times between production and sale – incurring duty payments of $200,000 or more per machine.

If you’re not planning on selling major equipment over the next 6 months, it might make sense to import the product into a foreign trade zone and deploy duty deferment tools.

3. If you haven’t already, explore alternative sourcing or production options
The pandemic has reminded companies that diversification is key to business resilience. In practice, that may mean onboarding alternative suppliers or preparing to change production venues in the event of a coronavirus outbreak.

To protect margins as the price of Chinese goods, materials and tariffs climb, many U.S. businesses are turning to lower-priced suppliers in Vietnam and Malaysia. Not only do imports from these countries allow for the avoidance or reduction of tariffs, they can also provide the assurance of a ready workforce and steady material supply.

4. Above all, stay informed
Like most business processes, proficient supply chain management hinges on your ability to manage countless moving parts, and plan and anticipate likely change.

During a global pandemic, amid an economic downturn, and in an election year, change may be the only thing we can predict. Efficiency and preparedness have never mattered more.

Stay current on policy changes and new trade regulations. Consult the USTR website often. Sign up for automated logistics updates and trade advisories. Stay close to your trade association, like the National Association of Manufacturers (NAM) and other industry-specific groups. And turn to a proven 3PL before your internal logistics department becomes overwhelmed.

And then, fasten your seatbelt as we navigate the many changes on the horizon.

buy a business

With Jobs Eliminated Daily, is Now the Right Time to Buy A Business?

The economy and job market have been on a roller coaster since the pandemic hit in the early part of 2020.

First, the stock market took a nosedive and reached some all-time lows, only to rebound to all-time highs. The same has occurred in the job market. First, we were experiencing the lowest unemployment in years, only to be followed by the highest unemployment since the Great Depression of 1929.

Presently the stock market is rising, but there is still unemployment, and daily you read about major companies that are either laying off or eliminating jobs by the thousands.

If you have lost your job and find it difficult to find another job in an area of your expertise, then you may want to consider taking control of your future and buying a business. By owning your own business, you have more control of your future. You are allowed to use the talents you were using at your old job and apply them to a vocation that will allow you more flexibility and income.

The pandemic has created chaos in all areas of our daily lives and business, but it has also created lots of opportunities, too. Remember, overall nothing has really changed. People still need to eat, shop, communicate with each other, travel, vacation, read, sleep, etc. The only thing that has changed is how we will do these things after the pandemic is over, and it will be over eventually. Our world will be different just as travel and security have changed since 9/11, but we will still continue to live and thrive, and life will go on.

Buying a business is the quickest and least risky way to get into business, because when you buy a business that is already operating with employees and customers you have a cash flow from day one. If you can’t or don’t want to buy a business, you can start a new business. And in today’s world, if you want to reduce your risk, you may want to consider buying a franchise. A franchise is a business with a proven track record in the industry of which the franchise specializes, and all you have to do is follow the business formula the franchisor provides to you.

If you are really passionate about a certain business idea or concept, then you can start your new business from scratch. Either way, whatever option you choose you will be in control of your future more so than what you would be if you were to get another job – if another job is available.

As I was taught many years ago and live by today: “If it is to be, it is up to me.” Maybe there is a business calling your name now.

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Terry Monroe (www.terrymonroe.com) is the president and founder of American Business Brokers & Advisors. The author of four books, he most recently published Hidden Wealth: The Secret to Getting Top Dollar for Your Business, with ForbesBooks. Monroe is a professional intermediary, consultant, and market maker for privately-held companies and has been involved in the sale of more than 800 businesses. In his 35-plus years of service, he has owned and operated more than 40 different businesses. At American Business Brokers & Advisors, he serves as a consultant for business buyers and sellers throughout the nation. As an expert source he has been written about and featured in The Wall Street Journal, Entrepreneur magazine, CNN Money, USA Today, CEOWORLD, and Forbes.

retailers

Lessons from Retailers that are Thriving Despite the Pandemic

While many retailers are struggling, there are those that are thriving during the biggest period of change in most of our lifetimes. Apple’s Steve Jobs said that “innovation is the ability to see change as an opportunity and not as a threat”, so what lessons can we learn from retailers that are innovating and thriving?

1. Digital

As brick and mortar retailing ground to a halt for many, digital became a lifeline. It’s a good start to have a transactional shopping website but it’s not enough to thrive in most markets. You need to provide a smooth digital customer experience – the site must be simple to use, easy to pay, and provide relevant order progress updates. It needs to go further and bring your brand experience to life so customers can see the same values and priorities are at play in both your physical and digital worlds. Then, layer on an integrated social media approach to bind everything together and keep a close connection with your customers that drives sales. All aspects have to be integrated and telling the same story, so separate teams working in silos can’t deliver the business punch that a well-rounded experience and communication plan provides.

Strong brands with a clear proposition are showing us how to do it, for example, sports retailers including Nike, Adidas, and Foot Locker. With engaging website content that goes beyond the products, stores where there is always something new to see, and integrated social media messaging, they are a great model for any business to learn from.

Amazon has extended its lead in retail during the pandemic by being exactly what customers needed when going to the mall was not an option. Amazon is easy to use, offers a wide product range, and gets your purchases to you quickly. With Prime, they go beyond simple retail models and create multiple connection points with customers’ lives. There’s probably only room for one Amazon in the market, yet you can take the lessons from their success and translate them for your own brand. How do you build a tribe of loyalists? How can the customer journey and delivery be made simple and on-brand?

2. What’s your story?

Having a clear proposition and strong customer offer has never mattered more. Clarity on what you stand for makes it easier to have a consistent story across all your customer touchpoints. And don’t forget that it’s always been important to offer customers the right products and services to drive sales. The enduring demand for Apple’s must-have products made their stores a retail destination, with queues outside the door as soon as they were able to open. Are your products compelling enough for customers to make a journey to shop for them?

3. Meet customers where they want to be

In the UK, successful brick and mortar retailers enduring falling footfall have partnered with third party food distributors, like Uber Eats and Deliveroo, to give them a new and easy route to customers. In the US, Target-owned Shipt gives members same-day delivery from a range of local retailers via their app. For the retailers, it’s a clever approach that gives them a new fulfillment route with almost zero effort to set up.

Disney has been innovative in how they reach customers. The timely launch of their Disney+ streaming service has given them a new route for film releases like Mulan, as well as a captive audience of people based at home looking for new content. In early August Disney CEO Bob Chapek reported that Disney+ had over 60.5 million global subscribers; an impressive number given that they launched less than 12 months ago. You don’t have to go as big as Disney, however. My local bakery set up online ordering within a week and started a fresh-baked bread home delivery service with a trailer attached to a bike. They used social media to encourage regular customers to support them by ordering online and provided easy links to start ordering.

What innovative route to customers could be right for your customers and brand?

4. Keep trading

One of the biggest lessons comes from retailers who were able to keep trading because their food offer meant they were able to sell the rest of their ranges too, for example, Target in the US and B&M in the UK. Being labeled an “essential retailer” in the UK meant keeping your stores open and brick and mortar sales coming in. These stores saw an online surge and kept some physical sales too, meaning they had a stronger sales base to help them weather the storm. If the government orders you to close, you have little choice yet if you can find ways to keep trading and stay part of your customers’ lives it is much easier to bounce back. If you shut up shop for even a short while you can quickly lose relevance for your customers, a hard lesson many apparel retailers are struggling with now.

5. Review your efficiency

Retailers who have thrived have been flexible and responsive to change. As the routines of daily life have been turned upside down, new customer shopping patterns have made previous ways of working and colleague rotas outdated. You need to review your operation and make it efficient for the new realities of trading. The best operators use workload models and workforce management systems to calculate the resources they need now and alter shift plans to fit the changed demand. Don’t stick with the way you used to do things, or you’ll spend too much salary budget when it’s quiet and not have enough colleagues available in the busier spells. If you haven’t got a workload model that calculates the hours you need, get one as soon as you can as it will help manage your all-important cash flow. If you wait until things get back to “normal” to put robust workload planning in place, you could be waiting a long time and mismanage your salary investment in the meantime.

In a world of constant change, thriving retailers make constant readjustments and it does feel uncomfortable. The fittest thrive, so make sure your operational core is working well and flexible enough to cope with the demands that variable business levels will throw at it.

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Article by Simon Hedaux, founder and CEO of Rethink Productivity, a world-leading productivity partner that helps businesses to drive efficiency, boost productivity, and optimize budgets. For more information see https://rethinkproductivity.co.uk/

small business

The Struggles of Small Business Don’t Bode Well for the Overall Economy

The year 2020 can’t end quickly enough for most small business owners.

Across the country, the pandemic forced many of them to close their operations temporarily – or permanently – and the continued economic uncertainty threatens to kill the ambitions of entrepreneurs who planned to launch businesses but now must put their dreams on hold.

None of that bodes well for the overall American economy, says Andi Gray, president of Strategy Leaders (www.strategyleaders.com), a business consulting firm.

“Small businesses make up 50 percent of the gross-domestic-product and also employ half the workforce,” she says. “What happens to them determines what happens to the overall economy. We as a country cannot afford to fail them.”

Gray points to the 2008-11 banking crisis as a disturbing example of how a national crisis can sabotage entrepreneurship. In 2008, for the first time, the number of business starts fell below the number of business closures.

“In other words, more businesses were killed off than were launched,” she says, ”and it wasn’t a one-time event. The problem continued on for years.”

The ripple effects? By 2009 small business contributions to GDP fell rather than grew. By 2010 the economic contribution gap between large and small businesses widened four-fold as small businesses struggled to keep up with their large corporate competitors. People lost their jobs, exports dropped, taxes fell and economic opportunity disappeared as entrepreneurs fought to recover. It took over five years for the small business community to get back on track, Gray says. But the damage was already done. By 2015, the U.S. was ranked 12th among developed nations in terms of startup activity.

She worries such lingering effects could happen again – and be significantly worse this time.

“Today’s COVID crisis is far larger and deeper than the 2008 crisis,” she says. “I would not be surprised if it takes far longer than five years for the small business community to get back to producing GDP and employment numbers we took for granted at the beginning of the year.”

In the meantime, small business owners hit hard by this latest recession must find ways to weather the storm. Gray offers a few suggestions for how they can do that:

Stay energized and focused. The single biggest determinant for survival of any small business is the commitment, ambition, and drive of the owner, Gray says. “If you are feeling worn out, take time off to recharge,” she says. “Keep your eye focused down the road, on what’s way ahead, and don’t waste too much energy and sweat trying to control what’s happening right in front of you day-to-day.”

Take care of the finances. If money is in short supply, investigate sources of capital. Put together a bankable plan that justifies increased investment and provides guidance on how best to use funding to recover, expand and weather future challenges, Gray says. “Talk to your banker, the SBA, reputable SBA lending consultants, and private investors to find out what kinds of capital might be available,” she says.

Figure out how to play the hand they were dealt. Small business owners need to get creative and innovative, Gray says. “Rebuild as you protect cash flow,” Gray says. “Find suppliers to replace the ones struggling to perform. Rethink your business model and evaluate customer viability.” In addition, look for new markets to add size and profits, implement processes to cut out waste, and transition more and more customers to internet communication and ecommerce buying solutions. “Decide what size business will be right for you in the future and layout a plan to get there,” Gray says.

Pay attention to employees. As scared as small business owners may be about what the future holds, many of their employees are even more frightened. “After all, you have the resources of your company to use to build solutions,” Gray says. “Employees who live paycheck to paycheck may be running out of options and wondering how long they can hold on – or how long you’ll be able to let them hold onto their much-needed jobs.”

“The good news is that small business owners are known for being nimble, flexible, and resourceful,” Gray says. “Many of them are finding new opportunities by solving problems that didn’t exist, or weren’t priorities, at the start of 2020.”

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Andi Gray is president of Strategy Leaders (www.strategyleaders.com), a business consulting firm. Gray’s career started in sales, marketing and new business development at Xerox, American Express and Contel. Gray earned an Executive MBA from Columbia University while conducting research on success and failure drivers for entrepreneurial businesses. Gray writes a weekly column called “Ask Andi” in which she provides practical advice to business owners. She also authors a monthly column in Chauffeur Driven Magazine. Gray is also the co-founder of the networking group BOHCA (Business Owners Hemp and Cannabis Association), where she helps industry-specific owners grow their business through strategic planning.

optimistic

In this COVID-19 World, Be realistic, But Optimistic.

As business leaders, our goal is always to lead our teams to success. During these challenging COVID-19 times, it’s critical to strike the right adaptive mindset and not over- or under-react. We need to find a way not to be pessimistic, but also balance realism with optimism. As William Arthur Warn said: The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails. The balance of optimism with realism during these challenging times is the way business leaders can win.

James Stockdale, the United States Navy Vice Admiral and aviator was awarded the Medal of Honor in the Vietnam War, during which he was a prisoner of war for over seven years and survived when so many others did not. Stockdale explained his significant insight as the following: “You must never confuse faith that you will prevail in the end—which you can never afford to lose—with the discipline to confront the most brutal facts of your current reality, whatever they might be.”

This is indeed a paradox. Although we’re not prisoners of war, we relate to Admiral Stockdale in not knowing how long we’ll be wrestling with the challenges brought on by the COVID-19 Pandemic.  As business leaders, if we ignore the challenges on our teams, the leader will be naïve and out of touch. If the leader mires in the challenges, they risk creating a culture of pessimism that will demoralize and demotivate the team and undermine its effectiveness.

To promote Stockdale’s prevailing mindset as leaders of a team there are two helpful strategies.

The disruptive nature of working remotely 100% of the time while balancing personal and family challenges during COVID-19 requires a team to learn how to ruthlessly prioritize with more structure and pace without slowing the team down.

Rally team members around short-term goals to ensure “quick wins” and build morale.

Realistic business leaders will excel by keeping emotion out of the equation in business decision making. Adding optimism to realism allows leaders to see the brighter side of things demonstrating to team members that things will get better day by day. As Edwin Bliss stated: “Success doesn’t mean the absence of failures; it means the attainment of ultimate objectives. It means winning the war, not every battle”.  

Winning leaders and teams make things happen, plan, and prepare instead of hunkering down and waiting. Winning leaders see potential were the less successful dwell on the past. Winning business leaders might not know “how” they will excel and achieve their goals, but they always believe that they will figure it out. They know that effort is the great equalizer. If they do not already know what to do, they will learn it and perfect it. Successful leaders during this COVID-19 pandemic understand that worry, fear, action, and gratitude are all choices you get to make and that apathy is the enemy of achieving something great. Use the difficult times to realize as a leader of a business, this is the second chance your team has always been asking for. It’s critical to make decisions quickly during this difficult time. However, a business decision that is easy or guaranteed is bound not to be highly successful in the long run.

Overly optimistic business leaders believe in their soul that nothing — absolutely nothing — is impossible. However, unrealistic optimism and accepting that you are more likely to experience pleasant events, and less likely than others to experience negative ones can lead to disengagement of a team and hamper trust. A team that is blinded by optimism will not be able to change course when trouble is encountered. Therefore, it’s critical to ensure realism keeps optimism in check.

Pessimist business leaders tend to believe that bad situations are the fault of others or the internal team, and that good business outcomes are not caused by anything they or others have done, and most likely cannot be repeated.

So, when it comes to optimism or pessimism, “hope for the best, prepare for the worst” is an ideal motto. To achieve that, you must be honest with yourself about your approach and outlook.

Whether you believe the world is conspiring against us, or if you believe that the world is conspiring in our favor, it doesn’t make it any more or less realistic.

A business leader can be optimistic or pessimistic, but there is a also third state of mind called, Being A Realistic Optimist. This means that in general and for most business situations, a leader is an optimistic thinker. However, in particularly challenging conditions (e.g., before and during very complicated negotiations with many unknown and unfavorable variables) a leader might apply a more conservative style.

Optimism balanced by realism shines when faced with extreme challenge. Optimists choose to look for positivity in the situation, and most importantly, they always take action towards a better outcome, regardless of the problem.

Let’s take a moment to define optimism:

A tendency to look on the more favorable side of events or conditions and expect the most favorable outcome.” -Courtesy of Dictionary.com

What’s so unrealistic (or unhealthy) about that? Optimistic leaders believe that things will work out because in their minds believing in the alternative makes absolutely no sense. No matter what a leader’s goal, they have no control over the future. There is no one reading these words which can predict the future. And because of that, we have a genuine choice that we need to make about our expectations.

Since none of us know what will happen next, wouldn’t it make sense to always focus our expectations on what we want to happen in our lives instead of what we do not want to happen?

The word “Optimism “is originally derived from the Latin optimum, meaning “best.” Being optimistic, in the typical sense of the word, ultimately means one expects the best possible outcome from any given situation.

There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle (Albert Einstein).

Research has found that positive, i.e., optimistic thinking can aid in coping with stress, in becoming more resilient, in being more courageous, and plays a significant role in improving one’s health and well-being.

According to Martin Seligmann, people with a so-called optimistic explanatory style tend to give themselves credit when good things happen and typically blame outside forces for bad outcomes. They also look at adverse events as temporary and atypical.

Albert Bandura, one of the founding fathers of modern psychology, argued decades ago that optimism is the basis for creating and maintaining motivation to reach goals. And that an individual’s success is mostly based on the fact of whether they believe they will succeed. The results of his findings have yet to be proven wrong.

Unrealistic optimists (I also refer to them as naive realists), on the one hand, are convinced that success will happen to them almost automatically and that they will succeed effortlessly. Some of them even think (and hope) that only by sending out positive thoughts, the universe might reward them by transforming all of their wishes and aspirations into reality.

Realistic optimists are vigorously optimistic, too. They firmly believe that they make things happen and that they will succeed. They do not doubt it. Saying that, on the other hand, they perfectly know that in order of being successful, they have to plan well, to access all necessary resources, to stay focused and persistent, to evaluate different options, and to execute in excellence.

Being both optimistic and realistic, i.e., combining the two into one behavioral style of realistic optimism, creates a special breed of very successful people. Natural optimists stay positive and upbeat about the future, even – and especially – if and when they recognize the challenges ahead. As such, realism and optimism are not diametrically opposed. The contrary is true: They compellingly complement each other!

In case of doubt – and mostly if you want to achieve something very unique and impactful – the optimist in you should outwit your realist. Why? The realist might be too prone to anxiety. The optimist, however, if stimulated and guided well, will activate your fantasy, imagination, and boldness.

But there is an important caveat: to be successful, you need to understand the vital difference between believing you will succeed and believing you will succeed easily. Put another way, it’s the difference between being a realistic optimist and an unrealistic optimist.

Realistic optimists believe they will succeed, but also believe they have to make success happen — through things like effort, careful planning, persistence, and choosing the right strategies. They recognize the need for giving serious thought to how they will deal with obstacles. This preparation only increases their confidence in their ability to get things done.

Unrealistic optimists, on the other hand, believe that success will happen to them — that the universe will reward them for all their positive thinking, or that somehow they will be transformed overnight into the kind of person for whom obstacles cease to exist. (Forgetting that even Superman had Kryptonite. And a secret identity that took a lot of trouble to maintain and relationship issues.)

Believing that the road to success will be rocky leads to tremendous success because it forces you to take action. People who are confident that they will succeed, and equally confident that success won’t come easily, put in more effort, plan how they’ll deal with problems before they arise, and persist longer in the face of difficulty like the COVID-19 Pandemic.

Unrealistic optimists are only too happy to tell you that you are “being negative” when you dare to express concerns, harbor reservations, or dwell too long on obstacles that stand in the way of your goal. In truth, this kind of thinking is a necessary step in any successful endeavor, and it’s not at all antithetical to confident optimism. Focusing only on what we want, to the exclusion of everything else, is just the naïve and reckless thinking that has landed industry leaders (and at times, entire industries) in hot water during this difficult period.

Cultivate your realistic optimism by combining a positive attitude with an honest assessment of the challenges that await you. Don’t visualize success — visualize the steps you will take to make success happen.

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If you have any questions or would like help in the area of Compliance and Controls please do not hesitate to contact Frank at frank@ationadvisory.com or visit my website at www.ationadvisory.comAtion Advisory Group has expert financial and operational experience in development, manufacturing, distribution, and sales spanning 55 countries and, six continents, delivering individualized, proven methods to build out and implement highly successful and sustainable country-specific goals.  All executed with 100% FCPA (Foreign Corrupt Practices Act) compliance.