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Cloud Firewalls Market to Surpass US$ 10.4 Bn by 2032 as Need to Prevent Harmful and Undesired Network Traffic Surges Amid Enterprises


Cloud Firewalls Market to Surpass US$ 10.4 Bn by 2032 as Need to Prevent Harmful and Undesired Network Traffic Surges Amid Enterprises

According to Future Market Insights (FMI), the global cloud firewalls market is likely to grow from US$ 2.2 Bn in 2022 to US$ 10.4 Bn by 2032. Exhibiting a CAGR of 16.7% throughout the forecast period (2022-2032).

The growing popularity of cloud services and increasing adoption of cloud firewalls for tackling advanced threats and protecting companies’ operational data are some of the key factors driving demand for cloud firewalls in the market.

Similarly, the surge in cyber-attacks across the world is acting as a catalyst triggering the growth of the cloud firewalls market. One factor that contributed to the rise in cyberattacks was the Bring Your Device (BYOD) policy adopted by certain small and medium-sized organizations during the pandemic.

Enterprises were forced by an increase in data hacking activities and cyberattacks to concentrate on finding better security solutions for protecting information deployed both on-premises and in the cloud as well as for fortifying the company’s security structure. As a result, they used security solutions like cloud firewalls.

A Cloud firewall is a network device that is software-based and deployed in the cloud. This network device is designed to block or reduce unauthorized access to private networks. Cloud firewall is a new technology that fits into web application environments and is created for the needs of contemporary businesses.

Thus, the use of cloud firewalls has witnessed an increase in demand as businesses have become more aware of data integrity and security. With the rise in cyberattacks, cloud firewalls have emerged as the most disruptive technology. This has propelled the growth of the cloud firewalls market.

Key Takeaways

  • By solution, the cloud firewall appliances segment accounts for the highest market share of around 59.8% in the global cloud firewalls market. However, the cloud firewall services segment is estimated to grow at a robust CAGR of 17.8% through 2032.
  • By enterprise size, the large enterprise segment had the highest market share of around 59.4% in the cloud firewalls market in 2021.
  • By industry, the IT & Telecom segment is predicted to grow at a CAGR of around 21.5% between 2022 & 2032.
  • North America held the largest market share of around 35.8% in the cloud firewalls market in 2021.
  • South Asia & Pacific region is expected to grow at the highest CAGR of around 21.5% during the forecast period.
  • The U.K. cloud firewalls market is predicted to create an absolute $ opportunity of US$ 396.3 Mn by the end of 2032

“Cloud firewalls are essential for all types of enterprises in the age of digital transformation. Organizations may safeguard their rapidly expanding endpoints and improve their security posture, increase worker productivity, and safeguard the hybrid workforce by selecting the appropriate type of cloud firewall solution,” says Future Market Insights analyst.

Enormous Growth of Cloud-Based Applications to Boost Cloud Firewalls Market

The use of cloud computing in the workplace has become the new norm. Cloud continues to be one of the fastest-growing areas of IT spending across all industries. Cloud technology was crucial in enabling businesses to not only survive shutdown scenarios and inconsistent IT infrastructure, but also to improve speed, agility, and responsiveness.

The growing significance of public clouds, combined with the ongoing threat to infrastructure in the private and public sectors, is expected to drive up the adoption of cloud firewalls. Additionally, as a way to solve security issues in the cloud environment, businesses are increasingly implementing Platform-as-a-Service and Infrastructure-as-a-Service methods.

Cloud firewall options enable perimeter protection without forcing enterprises to deploy dedicated firewall hardware to each corporate site. The result is a streamlined infrastructure that improves visibility and, eventually, agility and scalability. Cloud firewalls will remain important as more businesses move their connection and security operations to the cloud.

More Valuable Insights on Cloud Firewalls Market

Future Market Insight’s report on cloud firewalls market industry research is segmented into four major sections – solution (cloud firewall appliances, and cloud firewall services), enterprise size (small & mid-sized organizations (SMEs), and large organizations), industry (BFSI, healthcare, IT & Telecom, government, aerospace and defense, retail, and others), and region (North America, Latin America, Europe, East Asia, South Asia & Pacific, and The Middle East & Africa), to help readers understand and evaluate lucrative opportunities in the cloud firewalls demand outlook.

cloud computing manufacturing market

The Benefits of Cloud Computing for International Companies

Cloud computing has revolutionized the field of tech in recent years. Pretty much all companies, no matter their size or scope, use cloud-based resources to their advantage. Organizations increasingly rely on artificial intelligence (AI), data analytics and automation to remain relevant; and the cloud makes these services available more quickly than ever before.

In addition to speed, the cloud offers the ability to provide myriad services at scale using technologies ranging from traditional virtual machines to serverless computing. As businesses require more flexibility, they also use the cloud to process large volumes of complex traffic. The benefits that cloud computing offers businesses are simply too great to ignore.

Cloud computing certifications are more in-demand than ever for good reason — they ensure workers can both leverage and fulfill the promises that are found in the cloud.

The Cloud: Today’s Infrastructure Revolution

Before the cloud revolution, businesses worldwide had to deal with a wide array of issues stemming from designing and running their own IT infrastructure. What used to be a time-consuming and costly undertaking was made even more expensive by having to keep IT support and security staff on the premises.

However, cloud platforms like Amazon Web Services (AWS), Microsoft Azure and Google Cloud were able to take some of those issues out of the equation. Nowadays, international companies can focus on running, optimizing and scaling their operations by using third-party cloud platforms.

How Cloud Computing Impacts International Businesses

The cloud has changed the playing field for companies throughout the world. Let’s take a look at five essential ways the cloud has revolutionized the way global organizations operate. Pay special attention to how cloud computing has revolutionized how IT professionals support today’s businesses.

1. Rapid Scaling Capabilities

International businesses are increasingly dynamic and need to adapt to changing circumstances more often than ever before. Without the cloud, organizations worldwide never would have been able to adjust to the global personnel and supply chain challenges we’ve experienced over the past couple of years.

A company that meets market demands and “blows up” seemingly overnight will need to substantially expand its IT infrastructure and efforts in a short amount of time. On the other hand, a company that is going through a tough period might need to scale down a bit in order to cut costs — and this can result in laying off staff and smaller budgets for IT infrastructure maintenance. With cloud solutions, however, both of these scenarios are actually quite easy to handle.

Cloud computing providers allow you to quickly scale your operations up or down. No matter your circumstances, cloud platforms will help you optimize your company’s resources and expenses in every situation. The catch? You will need to train technologists to understand how to optimize your resources and map them to current business needs.

2. Cost-Efficiency and Savings

Before cloud technology was widely available, companies had to spend a lot of money on creating their own physical IT infrastructure. This infrastructure often couldn’t adapt quickly. It also became obsolete quite quickly. What’s more, organizations had to employ entire teams of experts to run, monitor and optimize this infrastructure.

This situation wasn’t sustainable. Businesses often found themselves focused on thorny technology issues, rather than the activity of mapping ready-made technology to their mission-critical business concerns. The result was that businesses incurred a serious opportunity cost, because they could not focus resources in the right direction.

Using cloud platforms allows businesses to remain on-task, and use technology more wisely. Organizations will still need to employ specialized technologists to use the cloud. But workers of all capabilities will be able to work far more efficiently with cloud resources. In other words, more employees – even those who consider themselves “not technical” – will be able to use cloud technologies to create sophisticated solutions. As a result, technology will be truly integrated within an organization to create more useful business solutions. Some call this trend the “democratization of technology.”

3. The Opportunity for Improved Teamwork and Communication

Effective communication and teamwork are fundamental to the success of any international business. The cloud has become the primary platform for increased collaboration and the ability to leverage talent more efficiently. Over the last decade, collaboration between overseas teams, remote work and local third-party contractors using software as a service (SaaS) tools like Office 365, Salesforce and Google Apps has become the norm.

Effective communication will be even more important as organizations face new challenges moving forward. These challenges will include interpersonal and intercultural communication issues, as well as coordinating the use of cloud applications accessed from various parts of the globe.

4. Enhanced Security – If Managed Correctly

Like any powerful set of technologies, the cloud can provide enhanced security, if it is managed correctly. In years past, organizations in all industry sectors worried about perceived cloud security issues. One worry was that the platform provider could somehow access the data of its clients. Most governments and businesses worldwide are now convinced that this is not an issue, and trust the cloud with even the most sensitive data.

Another perceived weakness was the perception that the cloud provider was fully responsible for all security. It is true that cloud platforms give businesses the freedom to choose their own security settings, restrictions and policies. Cloud platforms make it possible to use multi-factor authentication (including 2FA), state-of-the-art encryption and advanced procedures. They can also provide the ability to automatically update certain elements of the necessary infrastructure to support a business.

But it’s important to understand that using the cloud implies a shared responsibility model: The cloud provider is responsible for making sure that the platforms that support an organization’s applications are secure. And organizations that use cloud-provided platforms shoulder the responsibility of making sure that the code they create and use is secure. Organizations are also responsible for making sure they configure cloud applications and services correctly.

Consider the following analogy: If you lease an apartment, it is the responsibility of the apartment complex to provide a dwelling that conforms to fire safety codes. For example, the dwelling should have working fire detection equipment and should have safe appliances like a stove, microwave, etc. But the apartment complex is not responsible if the person living in the apartment misuses those appliances and starts a fire. This is why the world needs more qualified workers that understand where responsibilities start and stop when it comes to uptime considerations, business continuity and disaster recovery.

5. Disaster Recovery and Data Loss Prevention (DLP) – More Possibilities?

Data loss can be devastating — and potentially fatal — to a business. One of the biggest issues with traditional installed IT solutions is that they are more likely to malfunction and fail catastrophically. If such a thing occurs, it might be hard to recover your data. Depending on the backup and recovery protocols implemented, you might not be able to save your data at all. Thankfully, cloud computing makes it possible to take care of that issue as well.

When using a cloud platform, your data is stored away from your premises on third-party servers. Cloud platforms can ensure that all your information is safe in the event of downtime or other issues. They can also implement advanced backup and security protocols so that no data is lost — even if the servers shut down unexpectedly.

Yet, businesses still need to enable these services, and also weigh the costs associated with using them. With the cloud, almost any service is available. But that availability often incurs costs that need to be carefully considered.

Fulfilling the Promise of the Cloud

Organizations worldwide will continue to invest in technologies that allow them to thrive. The cloud makes it possible to leverage technologies and architectures that were once out-of-reach to most businesses. We live in a cloud-first, hybrid computing world, where cloud-based solutions will work together with more traditional data center and server room solutions. As long as we have leaders and workers who know how to efficiently manage cloud-based technologies, international companies will be able to adapt to current conditions and thrive.


As CompTIA’s Chief Technology Evangelist, Dr. James Stanger has worked with IT subject matter experts, hiring managers, CIOs and CISOs worldwide. He has a rich 25-year history in the IT space, working in roles such as security consultant, network engineer, Linux administrator, web and database developer and certification program designer. He has consulted with organizations including Northrop Grumman, the U.S. Department of Defense, the University of Cambridge and Amazon AWS. James is a regular contributor to technical journals, including Admin Magazine, RSA and Linux Magazine. He lives and plays near the Puget Sound in Washington in the United States.


Data Center Power Market: Top Trends Propelling the Industry Demand Through 2026

According to a recent study from market research firm Graphical Research, the global data center power market size is set to register significant growth during the forecast timeframe. With the proliferation of advanced technologies such as artificial intelligence (AI), the internet of things (IoT), 5G, and cloud, the demand for data center power is likely to augment through the next five years. These advanced technologies are expected to be integrated into the systems used by manufacturing companies leading to growing pressure on the IT infrastructure.

The next-generation IT infrastructure is likely to adopt advanced power supply solutions that cope with these pressures. A growing inclination toward customized services is marking a new trend in the market, owing to which, service providers have been catering to the individual demands of the end-users.

The global data center demand has surged during the COVID-19 pandemic, with tremendous consumption of networks due to work from home requirements and higher viewership of OTT platforms. The following top seven trends are expected to accelerate the global data center power market outlook through 2026:

Emphasis toward cutting down energy consumption in America

Data centers consume more than 416 terawatts of power annually, which represents nearly 3% of the total electricity generated on a global scale. As per the Energy Technologies Area or ETA, more than 73 billion kWh were consumed by the U.S. during 2020.

This has brought into focus the need to minimize energy consumption across the region, generating demand for advanced solutions across the data center power market in North America. Power management in data centers can be achieved through the improvement of the flow of power distribution across ventilation systems, environmental control, UPS systems, and lighting.

Spiraling demand for OTT services across Canada and the U.S.

The North American data center power industry forecast is registering a high growth owing to the rising number of intelligent power managing solutions in the region. The popularity of OTT services across the US and Canada has been soaring since the outbreak of the novel coronavirus, with soaring subscriptions across platforms such as Amazon Prime Video, Disney Hotstar, and Netflix.

Additionally, data-intensive businesses have been seeking to minimize greenhouse gas emissions and the PUE ratio, at the same time boosting power efficiency. With this aim in view, several industry participants have been developing smart UPS, intelligent PDUs, as well as battery monitoring equipment.

Digitalization across the North American healthcare industry

The data center power market applications in North America are segmented into healthcare, IT & telecom, BFSI, government, manufacturing, energy, and colocation end-users. Of these, the healthcare industry has been exhibiting a key impact on the market, with a higher need for data center services.

By 2026, the healthcare application segment will see considerable revenue generation, thanks to the growing utilization of digital data and higher emphasis on government standards. Government mandates, including the HIPAA standards, are being enforced in a more stringent manner to ensure higher productivity and efficiency of the healthcare industry.

Extensive adoption across European cabling infrastructure

The cabling infrastructure in European countries is slated for strong growth through the forecast timeline owing to the growing demand for reliable and effective equipment across data centers in the region. Cable management products and solutions are extensively utilized due to their simple, modular designs, and ease of installation. Leading manufacturers in the European data center power market are providing advanced cable management solutions with improved scalability, flexibility, and intelligence.

Growing requirement across Europe’s hyperscale data centers

Owing to the growing integration of advanced power storage devices across hyperscale data centers, the data center power industry share from the UPS segment accounted for a major portion of the total revenue share during 2019. Cloud service providers have particularly been expanding their presence throughout the region by developing mega data centers.

For example, in September 2020, Google LLC announced its plan to invest more than $3.3 billion towards the expansion of its data center footprint in Europe over the span of the next two years. Since hyperscale data centers involve the integration of a host of storage devices and servers, they require an uninterrupted power supply for ensuring continuous transmission and processing of data.

Growing demand for online banking across Asia

Asia Pacific has been witnessing a thriving BFSI sector seeking digital technologies, especially in the wake of the COVID-19 pandemic. Contactless payments, POS terminals, mobile wallets, and online banking, in general, are growing increasingly popular in the last few years.

For instance, in Japan, more than 24 million individuals utilized their smartphones at POS terminals to make payments during 2019. The rising concerns over data center downtime are fueling Asia Pacific data center power market forecast.

Increased internet penetration across APAC

The demand for seamless online video streaming has been escalating synchronously with the expanding internet penetration across Asian countries. The high data consumption rate by Amazon Prime Video, YouTube, and Netflix users will translate to the focus toward the development of a robust data center infrastructure. T

The rapid adoption of 5G, IoT, AI, cloud computing, and other latest technologies across numerous data center construction projects is likely to power the APAC data center power market forecast.

ABB Group, Cisco Systems, Inc., Cummins, Inc., Legrand, Black Box Corporation, Vertiv Group Co., Siemens AG, and Cyber Power Systems, Inc. are some leading data center power solutions providers in the international market.


Is Your Company Secure On The Cloud? 5 Must-Knows To Manage Risks.

Cybersecurity breaches have become all too common, putting public health, individuals’ private information, and companies in jeopardy.

With cloud computing prevalent in business as a way to store and share data, workloads and software, a greater amount of sensitive material is potentially at risk. Therefore, company leaders need to prioritize cloud security and know how to manage the risks, says Tim Mercer (, ForbesBooks author of Bootstrapped Millionaire: Defying the Odds of Business.

“Cloud adoption is a business model that provides convenience, cost savings, and near-permanent uptimes compared to on-premises infrastructure,” Mercer says. “But cyberattacks continue to plague organizations of every size, and moving your IT infrastructure and services to cloud environments requires a different approach to traditional deployments.

“A private cloud keeps all infrastructure and systems under the company’s control, while a public cloud hands over the responsibility to a third-party company. In hybrid deployments, which most organizations adopt, some services are in the public cloud infrastructure while others remain in the company’s data center. Regardless of which cloud deployment you choose, you should know the cloud security basics or consult with cybersecurity experts before migrating to the new environment.”

Mercer offers five points company leaders need to know about cloud security to help manage their risks:

Shared resources for multi-tenancy cloud customers. “Multi-tenancy refers to the shared resources your cloud service provider will allocate to your information,” Mercer says. “The way the cloud and virtualization works is, instead of physical infrastructure dedicated to a single organization or application, virtual servers sit on the same box and share resources between containers.” A container is a standard unit of software that packages code and helps the application run reliably from one computing environment to another. “You should ensure that your cloud service provider secures your containers and prevents other entities from accessing your information,” Mercer says.

Data encryption during transmission and at rest. Accessing data from a remote location requires that a company’s service provider encrypt all the business’ information – whether at rest in the virtual environment or when being transmitted via the internet. “Even when the service provider’s applications access your information,” Mercer says, “it should not be readable by anyone else except your company’s resources. To protect your information, ask your service provider about what encryption they use to secure your data.”

Centralized visibility of your cloud infrastructure. Mercer says it’s not enough to trust service providers; you’ll also want to verify that your data remains secure in their host environments. “Cloud workload protection tools provide centralized visibility of all your information so you can get adequate oversight of the environment,” Mercer says. “Ask your cloud company if they can provide you with security tools such as network traffic analysis and inspection of cloud environments for malicious content.”

An integrated and secure access control model. Access control models remain a major risk in cloud environments. “Your provider should have cloud-based security that includes a management solution to control user roles and maintain access privileges,” Mercer says.

Vendor sprawl management with threat intelligence. “In complex cloud deployments,” Mercer says, “you may end up using different vendors, each with its own cybersecurity framework. Threat intelligence solutions can provide you with clear insight into all your vendors and the latest global threats that could put your business systems at risk. A threat intelligence tool will gather and curate information from a variety of cybersecurity research firms and alert you to any vulnerabilities in your vendor’s system.”

“For any organization that’s considering a complete cloud migration, understanding the entire threat landscape is essential,” Mercer says. “A team of cybersecurity experts can assist with the planning and oversight of your cloud migration to mitigate risks and establish the necessary controls.”


Tim Mercer ( is the founder of IBOXG, a company that provides technology services and solutions to government agencies and Fortune 500 corporations. He also is the ForbesBooks author of Bootstrapped Millionaire: Defying the Odds of Business. Mercer was inspired to pursue a career in IT as a consultant after he became a telecom operator while in the U.S. Army. After growing up in difficult economic circumstances in the rural South, Mercer achieved success as an entrepreneur, then recovered from the financial crisis of 2007-2008 after starting IBOXG. The company has accrued over $60 million in revenues since its inception in 2008.


5 Strategies to Reduce Cloud Cost

After initial migration to the cloud, companies often discover that their infrastructure costs are surprisingly high. No matter how good the initial planning and cost estimation process was, the final costs almost always come in above expectations.

On-demand provisioning of cloud resources can be used to save money, but initially, it contributes to increased infrastructure usage due to the ease and speed at which the resources can be provisioned. But companies shouldn’t be discouraged by that. And infrastructure teams shouldn’t use it as a reason to tighten security policies or take flexibility back from the engineering teams. There are ways to achieve both high flexibility and low cost but it requires experience, the right tooling, and small changes to the development process and company culture.

In this article, we present five strategies that we use to help companies reduce their cloud costs and effectively plan for cloud migration.

Lightweight CICD

In one of our recent articles we discussed how companies can migrate to microservices but often forget to refactor the release process. The monolithic release process can lead to bloated integration environments. Unfortunately, after being starved for test environments in the data center, teams often overcompensate when migrating to the cloud by provisioning too many environments. The ease with which it can be done in the cloud makes the situation even worse.

Unfortunately, a high number of non-production environments don’t even help with increasing speed to market. Instead, it can lead to a longer and more brittle release process, even if all parts of the process are automated.

If you notice that your non-production infrastructure costs are getting high, you may be able to reduce your total cloud costs by implementing a lightweight continuous delivery process. To implement it, the key changes would include:

-Shifting testing to the level of individual microservices or applications in isolation. If designed right, the majority of defects can be found at the service-level testing. Proper implementation of stubs and test data would ensure high test coverage.

-Reducing the number of integration testing environments, including functional integration, performance integration, user acceptance, and staging.

-Embracing service mesh and smart routing between applications and microservices. The service mesh can allow multiple logical “environments” to safely exist within the perimeter of production environments and allows testing of services in the “dark launch” mode directly in production.

-Onboarding modern continuous delivery tooling such as to streamline the CICD pipeline, implement safe dark launches in the production environment, and enable controlled and monitored canary releases.

See our previous article that goes into more detail on the subject.

Application modernization: containers, serverless, and cloud-native stack

The lift and shift strategy of cloud migration is becoming less and less popular but only a few companies choose to do deep application modernization and migrate their workloads to containers or serverless computing. Deploying applications directly on VMs is a viable approach, which can align with immutable infrastructure, infrastructure-as-code, and lightweight CICD requirements. For some applications, including many stateful components, it is the only reliable choice. However, VM-based deployment brings infrastructure overheads.

Resource (memory, CPU) overhead of container clusters may be less for 30% or more due to denser packing, larger machines and asynchronous workload scavenging unused capacity.

Containers improve resource (memory, CPU) utilization for approximately 30% compared to VM-based workloads because of denser packing and larger machines. Asynchronous jobs further improve efficiency by scavenging unused capacity.

The good news is that container platforms have matured significantly over the last few years. Most cloud providers support Kubernetes as a service with Amazon EKS, Google GKE, and Azure AKS. With only rare exceptions of sine packaged legacy applications or non-standard technology stacks, the Kubernetes-based platform can support most application workloads and satisfy enterprise requirements.

Whether to host stateful components such as databases, caches, and message queues in containers is still open for choice but even migrating stateless applications will reduce infrastructure costs. In case stateful components are not hosted in container platforms, cloud services such as Amazon RDS, Amazon DynamoDB, Amazon Kinesis, Google Cloud SQL, Google Spanner, Google Pub/Sub, Azure SQL, Azure CosmosDB, and many others can be used. We have recently published an article comparing a subset of cloud databases and EDWs.

More advanced modernization can include migration to serverless deployments with Amazon Lambdas, Google Cloud Functions, or Azure Functions. Modern cloud container runtimes like Google Cloud Run or AWS Fargate offer a middle ground between opinionated serverless platforms and regular Kubernetes infrastructure. Depending on the use case, they can also contribute to infrastructure cost savings. As an added benefit, usage of cloud services reduces human costs associated with provisioning, configuration, and maintenance.

Reactive and proactive scalability

There are two types of scalability that companies can implement to improve the utilization of cloud resources and reduce cloud costs: reactive auto-scaling and predictive AI-based scaling. Reactive autoscaling is the easiest to implement, but only works for stateless applications that don’t require long start-up and warm-up times. Since it is based on run-time metrics, it doesn’t handle well sudden bursts of traffic. In this case, either too many instances can be provisioned when they are not needed, or new instances can be provisioned too late, and customers will experience degraded performance. Applications that are configured for auto-scaling should be designed and implemented to start and warm up quickly.

Predictive scaling works for all types of applications including databases, other stateful components, and applications that take a long time to boot and warm up. Predictive scaling relies on AI and machine learning that analyzes past traffic, performance, and utilization and provides predictions on the required infrastructure footprint to handle upcoming surges or slow downs in traffic.

In our past implementations, we found that most applications have well-defined daily, weekly, and annual usage patterns. It applies to both customer-facing and internal applications but works best for customer applications due to natural fluctuations in how customers engage with companies. In more advanced cases, internal promotions and sales data can be used to predict future demand and traffic patterns.

A word of caution should be added about scalability, regarding both auto-scaling and predictive scaling. Most cloud providers provide discounts for stable continuous usage of CPU capacity or other cloud resources. If scalability can’t provide better savings than cloud discounts, it doesn’t have to be implemented.

On-demand and low-priority workloads

To take advantage of both dynamic scalability and cloud discounts for continued usage of resources, a company can implement on-demand provisioning of low-priority workloads. Such workloads can include in-depth testing, batch analytics, reporting, etc. For example, even with lightweight CICD, a company would still need to perform service-level testing or integration testing, in test or production environments. The CICD process can be designed in such a way that heavy testing will be aligned with the low production traffic. For customer-facing applications, it would often correspond to the night time. Most cloud providers allow discounts for continued usage even when a VM is taken down and then reprovisioned with a different workload, so a company would not need to sacrifice flexibility in deployments and reusing existing provisioning and deployment automation.

The important aspect of on-demand provisioning of environments is to destroy them as soon as they are not needed. Our experience shows that engineers often forget to shut down environments when they don’t need them. To avoid reliance on people, we implement shutdown either as a part of a continuous delivery pipeline and implement an environment leasing system. In the latter case, each newly created on-demand environment will get a lease and if an owner doesn’t explicitly renew the lease it will get destroyed when the lease expires. Separate monitoring processes and garbage collection of cloud resources are also often needed to ensure that every unused resource will get destroyed.

An additional cost-saving measure that we effectively used in several client implementations is usage of deeply discounted cloud resources that are provided with limited SLA guarantees. Examples of such resources are spot (AWS) or preemptible (GCP) VM instances. They represent unused capacity that are a few times cheaper than regular VM instances. Such instances can be used for build-test automation and various batch jobs that are not sensitive to restarts.

Monitoring 360

The famous maxim that you can’t manage what you can’t measure applies to cloud costs as well. When it comes to monitoring of cloud infrastructure, an obvious choice is to use cloud tools. To make the most out of cost monitoring, cloud resources have to be organized in the right way to be able to measure costs by:



-Application or microservice



While the first points might be obvious, the last one might require additional clarification. In modern continuous delivery implementations, nearly every commit to source code repository triggers continuous integration and continuous delivery pipeline, which in turn provisions cloud infrastructure for test environments. This means that every change has an associated infrastructure cost, which should be measured and optimized. We have written more extensively about measuring change-level metrics and KPIs in the Continuous Delivery Blueprint book.

Multiple techniques exist to properly measure cloud infrastructure costs:

-Organizing cloud projects by departments, teams, or applications, and associating the cost and billing of such projects with department or team budgets.

-Tagging cloud resources with department, team, application, environment, or change tags.

-Using tools, including cloud cost analysis and optimization tools, or tools such as, which provides continuous efficiency features to measure, report, and optimize infrastructure costs.

With the proper cost monitoring and the right tooling, the company should be able to get a proper understanding of inefficiencies and apply one of the cost optimization techniques we have outlined above.


Cloud migration is a challenging endeavor for any organization. While it’s important to estimate cloud infrastructure costs in advance, the companies shouldn’t be discouraged when they start getting higher invoices than originally expected. The first priority should be to get the applications running and avoid disruption to the business. The company can then use the strategies outlined above to optimize the cloud infrastructure footprint and reduce cloud costs. Grid Dynamics has helped numerous Fortune-1000 companies optimize cloud costs during and after the initial phases of cloud migration. Feel free to reach out to us if you have any questions or if you need help optimizing your cloud infrastructure footprint.