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  December 3rd, 2015 | Written by

Pointer Telocation Announces Contract Win for Fleet Management Solution in Brazil

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  • Pointer Telocation CEO: We are now in a position to resume our growth trend in Brazil.
  • Pointer Telocation provides technology and services including fleet management.
  • Pointer Telocation, based in Rosh Ha'ayin, Israel, has its products installed in 50 countries.

Pointer Telocation Ltd., a developer and operator of mobile resource management (MRM) systems has been awarded a $1 million contract to supply and install advanced solutions to manage a large fleet of vehicles in Brazil.

Pointer’s solution will enable the customer to effectively manage its fleet of about 1,500 motor vehicles.

Pointer’s solution will be integrated into the customer’s dispatch center, enabling increased productivity by effectively managing logistics and field services. In addition, Pointer’s Dynamic Real Time Dashboard is designed to reduce fuel waste and unauthorized use of fleet vehicles and to lower the accident rate.

“We are very pleased that an important and sizable Brazilian customer chose our solution over the alternatives in this competitive market,” said David Mahlab, CEO of the Israel-based Pointer. “This agreement is another demonstration of the ongoing positive results from our global growth strategy. This transaction in Brazil further demonstrates our ability to close significant deals in the markets in which we operate, as well as the attractiveness of our unique technology and services to those markets.”

The macroeconomic situation in Brazil remains tough, Mahlab noted, and has affected Pointer’s business in that region in the past year. “We believe that we are now in a position to resume our growth trend in this promising market,” he added. “We appreciate this vote of confidence by an important and key customer which we view as a direct result of the high quality and value of our solutions.”

Pointer Telocation provides technology and services to the automotive and insurance industries including road side assistance, fleet management, and stolen vehicle recovery. Pointer has its products installed in 50 countries. Pointer Telocation’s top management and the development center are located in the Afek Industrial Area of Rosh Ha’ayin, Israel.