Parade, a leader in capacity management, has unveiled an advanced feature for its Capacity CoDriver, a generative AI tool integrated with McLeod Software’s PowerBroker TMS. This development represents a significant advancement in the freight brokerage sector, addressing critical challenges such as valid quote generation, carrier verification, communication overload, and operational inefficiencies.

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Capacity CoDriver revolutionizes the carrier qualification process by automating responses and carrier assessments, allowing brokers to focus on working with top-tier carriers. The tool’s instantaneous and thorough qualification capabilities enable McLeod PowerBroker users to expand their load coverage efficiently while upholding high standards of carrier qualification, reducing the engagement with unqualified or fraudulent carriers by up to 30%.

“Freight brokers face the constant challenge of managing multiple tasks and communications, often leading to inefficiencies and missed opportunities,” noted Lindsay Watt, VP of Product at Parade. “Our enhanced integration with McLeod Software’s PowerBroker seeks to resolve these issues by leveraging generative AI. This allows brokers to streamline their workflows and enhance productivity without compromising the quality of their carrier network.”

Beyond boosting efficiency, CoDriver provides real-time market feedback for pricing. By automating and accelerating the generation of quotes, brokers can quickly adjust their pricing strategies based on the latest market data, enhancing their competitiveness and responsiveness.

CoDriver also aids in building a broker’s trusted carrier database by automatically storing carrier quotes within McLeod PowerBroker. This feature gives brokers access to extensive historical data, facilitating informed decision-making and maintaining a reliable carrier network. The consolidation and utilization of this data enable brokers to continuously enhance their operations and fortify their carrier partnerships.

“The integration of Parade’s Capacity CoDriver with PowerBroker signifies significant automation through AI, promoting operational cost efficiencies and scalable growth,” said Ahmed Ebrahim, VP of Strategic Alliances at McLeod Software. “Our long-standing partnership with Parade allows us to provide our customers with a solution that addresses their operational challenges and drives efficiency.”

The automated carrier qualification feature of Capacity CoDriver is now available to McLeod Software’s PowerBroker customers, setting a new benchmark for operational efficiency in freight brokerage. This integration ensures rapid, automated responses to carrier inquiries and seamless third-party verification, saving time and mitigating fraud risk in the load booking process. By leveraging AI, freight brokers can streamline negotiations, expedite load bookings, and increase quote volumes, fostering scalable growth and success in the competitive freight market.