Johnny Rockets Eyes International Expansion
Based on “foreign demand, appreciation for American brands and favorable economic climates,” California-based theme restaurant franchisor Johnny Rockets focuses its 2016 global expansion efforts on five new markets around the globe – Australia, Japan, Morocco, South Africa, and Sweden.
As part of its strategy to grow its global footprint, Johnny Rockets is actively looking for franchisor partners and other development opportunities in those countries, specifically in the cities of Sydney, Tokyo, Casablanca, Johannesburg and Stockholm.
“We’ve recently seen successful, sustainable growth in other countries,” said James Walker, president of operations and development. “We’ve opened restaurants this year in South America and the Middle East, while also signing groundbreaking deals to bring Johnny Rockets to Italy, China and Canada. We are confident that our experience operating in a wide variety of cultures and business environments has prepared us for a successful 2016.”
Founded in 1986, the company currently operates more than 330 franchise and corporate locations in 26 countries and the U.S.
With Johnny Rockets’ flexible footprint and success in a variety of venues – including malls, street fronts, and entertainment centers – opportunities abound for area developers in these populous cities and centers.
“Our signature American menu and entertaining dining experience will continue to be the focus during our international expansion because we have seen the demand for an authentic, all-American concept around the globe,” said Walker.