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  September 12th, 2018 | Written by

Hapag-Lloyd invests in growing East African market

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  • Hapag-Lloyd Serving nearly 900 export and import customers in the East Africa region.
  • East Africa is growing at six percent annually, topping the list on the African continent.
  • Hapag-Lloyd launched the East Africa Service in April 2018

Hapag-Lloyd is continuing to focus on the growing market in East Africa. With annual growth rates of six percent, the region tops the list on the African continent. Kenya, in particular, is developing with significantly rising import and export figures as well as massive investments in public infrastructure.

In April 2018 Hapag-Lloyd launched the East Africa Service (EAS), its first dedicated service to East Africa. The weekly service sails from Jeddah to Mombasa, and from there to Dar es Salaam, in Tanzania, and directly back to Jeddah. After a successful start this service will be expanded in September with a weekly connection to and from Nhava Sheva, Mundra, Khor Fakkan, Jebel Ali, Mombasa, and Dar es Salaam. The so called EAS2 will replace the current EAS service and directly link the Arabian Gulf and the West Coast of India with East Africa.

Hapag-Lloyd also offers inland transportation to and from East African hinterland locations of Bujumbura (Burundi), Kigali (Rwanda), Lubumbashi (Democratic Republic of Congo), Lusaka (Zambia) and Kampala (Uganda).

The carrier’s East Africa Service from and to Kenya is developing positively, noted Dheeraj Bhatia, Managing Director Africa, Middle East and Indian Subcontinent for Hapag-Lloyd AG. “After only four months in operation, we have significantly expanded our business with overall vessel utilization beyond our expectations,” he said. “With our upcoming new EAS2 service we will be able to offer even better connections from and to East Africa. All in all we are experiencing growing client demand which demonstrates the economic potential of Kenya.”

The GDP of Kenya has grown significantly in the last two years, rising by an average of approximately six percent. Kenya primarily exports coffee and tea, but also vegetables, fruits and textiles. The main imports are vehicles, spare parts, yarns, machines and electronic goods.