DHL eCommerce, a division of Deutsche Post DHL Group, has launched a fulfillment center in Sydney, Australia, to support growing demand for overseas goods by Australia’s online shoppers. International brands and retailers are now able to reach out to the rapidly growing Australia market.

“Australian shoppers are the second-most likely in the world to buy online from overseas merchants,” said said Damien Sheehan, Managing Director Australia, DHL eCommerce. “Their purchasing power will only increase as crossborder ecommerce grows at an average of 29 percent per year until 2020. “Online retailers,” he added, “need to overcome the traditional problems associated with overseas expansion—finding new suppliers in each market, delivering shipments within days not weeks, and keeping costs in check—if they want to stay competitive in this borderless future.”

The fulfillment center will provide overseas merchants with fast, flexible shipping that integrates inbound freight, inventory, and last mile delivery in a single consolidated service. The center also operates using the same service level agreements, management platforms, and customer support as all other parts of DHL eCommerce’s global fulfillment network, allowing existing customers to expand their sales into Australia with minimal onboarding time and hassle.

“Ecommerce has gone borderless, and order fulfilment needs to do the same,” says Charles Brewer, CEO DHL eCommerce. “Our Australian facility adds another node to our standardized global network of fulfillment centers located in the U.S., Mexico, India, Hong Kong, and Central Europe, eliminating the need for ecommerce merchants to hunt for new logistics partners as they look to expand their global reach.”

The center’s design accommodates front-end integration with a range of popular marketplace and web-shop platforms, as well as multichannel order management and last-mile solutions for immediate and highly-accurate deliveries all across Australia. All of the center’s services operate on a pay-per-use model with no capital spend or fixed costs.

“The value of Australian ecommerce sales is expected to grow by nearly 50 percent between now and 2020, making cost-effectiveness and scalability the critical issues for online retailers in the country,” said Malcolm Monteiro, CEO Asia Pacific, DHL eCommerce. “Whether it’s extending into new channels, offering more delivery options, or simply increasing inventory and warehouse capacity, global brands need fulfilment solutions that can adapt to their needs without requiring hands-on intervention every time a change occurs.”