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  November 8th, 2022 | Written by

4 Digital Transformation Best Practices For Small And Mid-Sized Businesses On A Budget

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Companies have acknowledged that they must undergo a digital transformation to maintain their competitiveness in the quickly evolving business environment. However, it might be challenging to digitize your business on a tight budget. If companies don’t find out how to transform their best practices to take advantage of the latest technology, it’s predicted that 40% of them would close their doors in the near future. While just around 40% of organizations have scaled up their digital activities, a Gartner survey claims that approximately 87% of top corporate leaders think that digital transformation is a primary concern.

In this competitive and fast-paced digital world, it is crucial for companies of all sizes to embrace digital transformation. Digital transformation is the integration of digital technology into the strategy, operations, and products of a company. Since digitalization is becoming the need of the hour, how businesses with limited budgets can transform their process? SMBs can adapt to digitalization in an economical way by taking the following four specific actions.

1. Make Sure The Business Systems Are Integrated Seamlessly

The digital transformation effort begins with a commitment to improving customer satisfaction by streamlining operations, automating activities, and boosting productivity. However, flawless communication is also needed to achieve digital transformation between all the departments that are closely integrated. Building an internal system involves automating the connections between various corporate systems used by departments like administration, customer service, marketing, etc. Keeping things transparent, eliminating internal differences, and fostering a customer-centric mindset all support a firm to adopt technological change.

2. Provide Employees With Data-Driven Insights

Data must be at the core of making effective business decisions. Companies should focus their time on employing technology that lets their team draw conclusions and value from varied datasets. When developing products and procedures to enhance productivity and boost revenue, it’s imperative to have reliable data that may help SMBs to better understand the psyche of their employees and customers. Businesses can invest in artificial intelligence to enable employees to successfully decode data performance. 

3. Bringing Technology And Systems Together

Businesses implement technology integration to select and upgrade the systems or practices they use in their business processes. A complicated system results from the execution of several dissimilar systems to satisfy digital transformation demands. Bringing technology and systems together requires an integrated approach. Similarly, businesses operating in different locations and looking to optimize their transfers or withdrawals can take advantage of digital banking solutions using different payment services, such as Airwallex, to facilitate their business operations even more. On the other hand, neobanks facilitate instant deposits and withdrawals which are quicker than traditional banking methods. Since neobanks are exclusively virtual banks, businesses can access their financial reports at any time. Without ever setting foot inside a bank branch, employers can better manage their financial affairs with neobanks.

4. Educate Staff About Emerging Technological Innovations

Educating your team about system changes or technology innovations is one of the most effective ways to ensure an effective technology transition. When companies provide guidance and support, they will feel more comfortable using modern technology. Also, maintain a line of contact so they can share their thoughts on digital transformation. A business‘s strategy for digital transformation will be successful if it is well thought out and carried out.

The Bottom Line

An attempt to convert your business digitally may seem daunting at first. Businesses may use technology to their advantage as well with strategic planning, setting priorities, collaboration, and staff training. It is crucial for small to medium size businesses to keep up with their employees’ digital literacy. Companies should decide on their key priorities, start small, and make incremental changes to the way their business operates. Enterprises should conduct studies to ensure employees are instilled with a digital culture when developing digital transformation strategies. In this way, they can make sure digitalization efforts are carried out as efficiently as possible.