According to a recent study from market research firm Graphical Research, the North America data center liquid cooling market size is set to register a significant growth during the forecast timeframe, driven by the growing need for cost-effective and more efficient solutions. According to Vertiv, a top provider of liquid cooling options for data centers, these solutions can extend the system’s effectiveness to up to 3000 times than air cooling.

By 2028, North America data center liquid cooling market size is expected to be worth over $2 billion. The past few years have witnessed an escalating adoption of cloud services offered by a network of highly competitive providers. Google Cloud, Microsoft Azure, Amazon Web Services, and IBM Cloud have been expanding their operational capacities, thereby generating more demand for direct liquid cooling solutions for data centers. More customers are preferring higher rack densities for implementing gaming, AI, and other compute-intensive services, generating more heat.

With the below-mentioned trends gaining traction, a positive force will drive the industry forecast:

Superior shopping experience offered by e-commerce giants

Regional e-commerce giants, including Walmart and Amazon, have focused on enhancing the customer experience since the COVID-induced global lockdowns. Even as the world enters the post-pandemic scene, many have been preferring to use online platforms for buying products ranging from essentials to luxury items. Increased data processing as well as data analysis requirements have pressurized data centers to deploy better cooling technologies.

Direct-to-chip solutions for AI-powered applications

U.S. data center liquid cooling market share from direct-to-chip components will register a substantial uptick over the next decade. More powerful computing technologies, especially for applications such as artificial intelligence (AI), have pushed the needs for more efficient liquid cooling systems. 

Development of larger semiconductor chips for improving the capacities of High-Performance Computing (HPC) has been triggering product use. In August 2021, Nvidia Corporation launched its new RTX A2000 GPU, for accommodating more desktops with accelerated AI as well as ray tracing for design processes.

Hyper-scale projects migrate to immersive technologies

Hyper-scale data centers have been adopting liquid immersion cooling for ensuring environmental resilience of their updated equipment. Since these solutions can cut down power consumption by a significant percentage, more enterprises have been looking to expand their businesses through the deployment of liquid coolants. 

These coolants are in direct contact with the electronic components, providing enhanced rack density. Recently, in April 2022, Google LLC revealed its plan to invest over $9.5 billion toward the data center industry in the U.S. This move will enable customers grow their operations, thereby fueling service uptake.

Green Revolution Cooling (GRC), Inc., Schneider Electric SE, Mitsubishi Electric Corporation, Black Box Corporation, Alfa Laval AB, The 3M Company, Midas Green Technologies LLC, IBM Corporation, SPX Cooling Technologies, and Vertiv, Co. are some top data center liquid cooling market in North America. 

These companies will offer prefabricated modules as well as custom solutions for meeting the evolving needs of end-users from across diverse industries. With expanding computing power to be managed alongside shrinking carbon footprints, more retail, healthcare, manufacturing, IT& telecom, and government organizations will adopt these solutions.